# Informa TechTarget

> Informa TechTarget is a B2B growth company for the technology industry, formed in December 2024 when TechTarget merged with the digital businesses of London-listed Informa PLC. It pairs a portfolio of 220-plus editorial media brands with first-party purchase-intent data, analyst research and demand-generation services, then sells the resulting buyer signals, leads and market access to technology vendors trying to reach in-market buyers. Headquartered in Newton, Massachusetts and majority-owned by Informa, it trades on the Nasdaq under the ticker TTGT.

- **Founded:** 1999
- **Headquarters:** Newton, Massachusetts, United States
- **Founders:** Greg Strakosch (TechTarget Co-founder, former CEO/Executive Chairman), Don Hawk (TechTarget Co-founder, former President (current board member)), Howard Sholkin (TechTarget Co-founder)
- **Team size:** More than 2,000 employees after a ~10% workforce reduction announced in July 2025.
- **Products:** Priority Engine, BrightTALK, NetLine, Omdia (Intelligence & Advisory), Informa TechTarget Portal
- **Notable:** Named a Leader in The Forrester Wave: B2B Intent Data (Q1 2025)., Completed one of the largest B2B media-and-data mergers in the sector (December 2024), creating a combined company with roughly $490M revenue scale., Built Priority Engine into a widely used purchase-intent platform for enterprise-tech marketers.

## Products & services

- **Priority Engine** — A subscription purchase-intent platform that surfaces the accounts and named prospects actively researching a vendor's technology category, so sales and marketing can prioritize in-market buyers.
- **BrightTALK** — A webinar and virtual-event platform for B2B content marketing and demand generation, capturing engagement data across professional audiences. Acquired by TechTarget in 2020.
- **NetLine** — An intent-driven B2B content syndication and lead-generation network that captures first-party buyer registration and content-consumption signals.
- **Omdia (Intelligence & Advisory)** — The company's consolidated technology research and analyst brand covering markets from semiconductors to AI. Across 2025 the former Enterprise Strategy Group and Canalys research units were folded into a single Omdia brand, backed by 750+ analysts and experts.
- **Informa TechTarget Portal** — The first product built on the combined post-merger dataset, unifying intent, audience and research signals in one interface for go-to-market teams.
- **Editorial media network (220+ brands)** — Independent editorial sites including TechTarget.com properties, WhatIs, Dark Reading, InformationWeek, Light Reading, AI Business, Computer Weekly and Industry Dive's vertical titles, producing the content that generates first-party intent signals.
- **Xtelligent Healthcare Media** — Healthcare-IT editorial and lead-generation brand extending intent data into the health-tech vertical. Acquired by TechTarget in 2021.

## Achievements

- Named a Leader in The Forrester Wave: B2B Intent Data (Q1 2025).
- Completed one of the largest B2B media-and-data mergers in the sector (December 2024), creating a combined company with roughly $490M revenue scale.
- Built Priority Engine into a widely used purchase-intent platform for enterprise-tech marketers.
- Assembled a portfolio of 220+ editorial technology brands feeding first-party intent data.
- Maintained a Nasdaq listing (TTGT) continuously since its 2007 IPO.

## Latest updates

- **2024-12** — TechTarget and Informa Tech's digital businesses complete their merger on December 2; combined stock resumes trading as Nasdaq: TTGT with Gary Nugent as CEO.
- **2025-01** — Named a Leader in The Forrester Wave: B2B Intent Data.
- **2025-07** — Announces a reorganization including a ~10% workforce reduction and a flattened executive structure; President Rebecca Kitchens departs effective July 31.
- **2026-03** — Reports full-year 2025 revenue of $486.8M with improving EBITDA margins; research brands consolidated under Omdia.
- **2026-05** — Reports Q1 2026 revenue of $106.0M (+2.1%) and launches AI Visibility and Generative Engine Optimization (GEO) content solutions.

## Links

- Website: https://www.informatechtarget.com
- LinkedIn: https://www.linkedin.com/company/informatechtarget
- Twitter/X: https://x.com/informattgt
- Facebook: https://facebook.com/techtargetinc/

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Profile page: https://yespress.io/informa-techtarget
Published by YesPress — https://yespress.io
Last updated: 2026-08-13