# Incentient LLC

> Incentient LLC is a Long Island software company that builds interactive guest-experience apps for luxury hotels, restaurants, resorts, and arenas. Its two flagship products - SmartTouch, an in-room and in-venue digital concierge, and SmartCellar, a touchscreen wine list and menu - let guests order room service, browse a cellar by grape or price, and summon a bellman without picking up a phone. Founded in 2004 and run by CEO Jennifer Martucci, the company was among the first to put Apple's iPad to work in fine dining and hotel suites, and its client list runs from Wynn and MGM to the restaurants of Gordon Ramsay, Wolfgang Puck, and Jose Andres.

- **Founded:** 2004
- **Headquarters:** Mill Neck, New York, United States
- **Founders:** Jennifer Martucci (CEO & Co-Founder), Patrick Martucci (President & Co-Founder)
- **Team size:** Small - reported between 3 and 25 employees across data providers.
- **Products:** SmartTouch, SmartCellar, Hospitality websites & branding, Digital signage & digital OOH, Arena & fan experiences
- **Notable:** Named one of the World's Most Innovative Companies by Fast Company (2011)., Listed at No. 29 on Fast Company's 101 Apple-affiliated achievers., Among the first companies to deploy Apple's iPad in hospitality - in venue roughly two weeks after the iPad's launch.

## Products & services

- **SmartTouch** — A fully wireless, touchscreen in-room and in-venue digital concierge. Guests order room service, book spa treatments, request bell or valet service, browse restaurants and amenities, and access concierge offerings without a phone. Available in 150+ languages and accessible on any personal device via URL or QR code.
- **SmartCellar** — An interactive digital wine list and menu for the table. Diners browse wines by name, region, varietal, and price, view close-up images of bottle labels, and read tasting notes and critic scores. First launched on tablets in 2009 and on the iPad in 2011.
- **Hospitality websites & branding** — Custom resort and hospitality website design and development, branding, and marketing built to match each venue's identity.
- **Digital signage & digital OOH** — Public-space digital signage and a digital out-of-home advertising network that lets venues run custom, real-time content and reach guests.
- **Arena & fan experiences** — Wireless touchscreen concierge and ordering for luxury suites and premium seating at sports and entertainment venues.
- **Healthcare & staff-facing modules** — In-office healthcare applications and administrative, staff-facing modules that extend the platform beyond guest-facing use.

## Achievements

- Named one of the World's Most Innovative Companies by Fast Company (2011).
- Listed at No. 29 on Fast Company's 101 Apple-affiliated achievers.
- Among the first companies to deploy Apple's iPad in hospitality - in venue roughly two weeks after the iPad's launch.
- Powered the first wireless touchscreen concierge in a U.S. sports venue (Quicken Loans Arena, 92 luxury suites).
- SmartCellar adopted by restaurants tied to Gordon Ramsay, Wolfgang Puck, Joel Robuchon, and Jose Andres.
- SmartTouch deployed on a brand-wide basis across resort groups and in Delta Sky Club lounges.

## Latest updates

- **2025-08** — Incentient continues to operate from Mill Neck, New York, marketing SmartTouch and SmartCellar as web- and QR-accessible interactive guest solutions across hotels, resorts, restaurants, and arenas.

## Links

- Website: https://incentient.com
- LinkedIn: https://www.linkedin.com/company/incentient-llc
- Twitter/X: https://twitter.com/Incentient
- Instagram: https://www.instagram.com/incentient/

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Profile page: https://yespress.io/incentient-llc
Published by YesPress — https://yespress.io
Last updated: 2026-08-20