# Imre

> Imre is an independent, private-equity-backed creative agency that combines healthcare specialization with consumer marketing craft. Founded by Dave Imre in 1993, it has grown from a Baltimore-area public-relations shop into a roughly 300-person agency of record serving pharmaceutical, biotech, wellness and consumer brands through strategy, creative, social, media, omnichannel, analytics and AI-search visibility services.

- **Founded:** 1993
- **Headquarters:** Towson, United States
- **Founders:** Dave Imre (Founder and former CEO)
- **Products:** Brand Strategy, Creative, Omnichannel Marketing, Social, Media
- **Notable:** Named MM+M Midsize Agency of the Year in 2023., Named MM+M Independent Agency of the Year with PE Backing in 2022., Included on Adweek's Fastest Growing Agencies lists in 2020 and 2021.

## Products & services

- **Brand Strategy** — Research, audience insight, positioning, launch planning and go-to-market strategy for patient, caregiver, healthcare-professional and consumer audiences.
- **Creative** — Campaign concepts and execution, copywriting, art direction, graphic design, storytelling, content production and selected generative-AI workflows.
- **Omnichannel Marketing** — AI-supported research, strategy, real-time data and coordinated messaging across the customer journey.
- **Social** — Organic and paid social strategy, content, activations, community management and social listening.
- **Media** — Integrated planning and buying, campaign setup, optimization, reporting, measurement, targeting and digital remarketing.
- **Data and Analytics** — Audience intelligence, reporting, campaign analytics and real-time dashboards used to optimize marketing performance.
- **Imre Conversation Converter** — An AI visibility and optimization approach for evaluating and improving how healthcare brands appear in conversational AI results, including a proprietary AI Visibility Score.

## Achievements

- Named MM+M Midsize Agency of the Year in 2023.
- Named MM+M Independent Agency of the Year with PE Backing in 2022.
- Included on Adweek's Fastest Growing Agencies lists in 2020 and 2021.
- Won two 2021 North American SABRE Gold Awards.
- Ranked No. 55 on the 2024 MM+M Agency 100 and No. 14 among O'Dwyer's PR firms, according to the agency.
- The STIHL USA weather-based targeting campaign won Gold for Social Media Ad Campaign at the 2025 AVA Digital Awards.
- The Amgen, AstraZeneca and Imre TEZSPIRE marketing team was selected for PM360's 2025 ELITE Marketing Team honor.
- The Conversation Converter launch work received an MM+M award, according to launch partner Spring13.

## Latest updates

- **2026-06** — CEO Nadine Lafond was named a PM360 ELITE 100 Transformational Leader, six months into her tenure.
- **2026-04** — PharmaLive reported six account wins, 15 active business clients and 42 brand-product accounts for Imre's 2025 performance.
- **2025-12** — Nadine Lafond became CEO, charged with integrated growth, faster commercialization and expansion of the Imre Conversation Converter.
- **2025-05** — The TEZSPIRE team of Amgen, AstraZeneca and Imre received a PM360 ELITE Marketing Team honor.
- **2025-01** — STIHL USA and Imre's weather-based targeting work won Gold at the AVA Digital Awards.

## Links

- Website: https://www.imre.com/
- LinkedIn: https://www.linkedin.com/company/imre/
- Twitter/X: https://twitter.com/imre
- Instagram: https://www.instagram.com/imreagency/
- Facebook: https://www.facebook.com/imre

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Profile page: https://yespress.io/imre
Published by YesPress — https://yespress.io
Last updated: 2026-09-24