# Impress

> Impress is a Barcelona-based orthodontic company building Europe's largest chain of clear-aligner clinics. Founded in 2019, it pairs in-clinic, orthodontist-led treatment with AI-driven planning and remote digital monitoring to make discreet teeth straightening faster, more convenient, and more affordable. After acquiring DrSmile in 2024, Impress operates over 110 clinics across roughly ten countries in Europe and the United States.

- **Founded:** 2019
- **Headquarters:** Barcelona, Spain
- **Founders:** Khaled Kasem (Co-founder & Chief Orthodontist), Vladimir Lupenko (Co-founder & CEO), Diliara Lupenko (Co-founder)
- **Team size:** ~1,100 employees, including a medical team of roughly 500 orthodontists
- **Products:** Impress Clear Aligners, Impress Kids & Teens, Digital Remote Monitoring App, 3D Scanning & AI Diagnosis, Teeth Whitening & Retainers
- **Notable:** Became Europe's largest chain of clear-aligner / orthodontic clinics, Acquired DrSmile from the Straumann Group in 2024, Opened first US location in New York City

## Products & services

- **Impress Clear Aligners** — Custom, discreet clear aligners with personalized, orthodontist-designed treatment plans, often delivering results in under six months.
- **Impress Kids & Teens** — Tailored aligner and orthodontic treatments for younger patients.
- **Digital Remote Monitoring App** — Mobile app for remote check-ins, progress tracking, and patient support between clinic visits.
- **3D Scanning & AI Diagnosis** — In-clinic 3D intraoral scanning and CBCT imaging feeding AI-assisted, orthodontist-supervised treatment planning.
- **Teeth Whitening & Retainers** — Professional whitening and a retainer subscription to maintain results post-treatment.

## Achievements

- Became Europe's largest chain of clear-aligner / orthodontic clinics
- Acquired DrSmile from the Straumann Group in 2024
- Opened first US location in New York City
- Raised over $250M in total funding since 2019
- Built network of 110+ clinics across roughly ten countries

## Latest updates

- **2024-11** — Secured over €110M in financing to expand its orthodontic clinic network across Europe.
- **2024-08** — Acquired DrSmile from the Straumann Group, expanding into Germany, the Netherlands, and Sweden.
- **2024** — Received $40M in growth capital from Trinity Capital Inc.

## Links

- Website: https://smile2impress.com
- LinkedIn: http://www.linkedin.com/company/impress-orthodontics
- YouTube: https://www.youtube.com/@impress
- Instagram: https://www.instagram.com/impress/
- Facebook: https://www.facebook.com/impressus/
- TikTok: https://www.tiktok.com/@impress

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Profile page: https://yespress.io/impress
Published by YesPress — https://yespress.io
Last updated: 2026-06-02