# Ian McHenry

> Ian McHenry is the co-founder and former CEO of Beyond, originally Beyond Pricing, and the founder of Page Turner, a Santa Cruz nonprofit focused on early reading. His career spans investment banking, airline and hotel consulting, One Acre Fund, vacation-rental software, the now-closed local-delivery startup In Stock, and angel investing. His own writing connects these experiences with a changing view of success, luck and opportunity.

- **Role:** Founder at Page Turner
- **Organizations:** Page Turner, Beyond, In Stock, Nose Rider Labs, Wetter Feet, One Acre Fund, Oliver Wyman, Mercury Payment Systems, Raymond James
- **Education:** Bachelor's degree, Princeton University
- **Known for:** Co-founded Beyond Pricing and led it from an idea to nearly 70 employees and double-digit millions in revenue by December 2019, according to his departure announcement., Beyond Pricing raised over $45 million during his tenure, including investment from Bessemer Venture Partners., Taught himself to code and launched Wetter Feet.

## Career timeline

- **2005** — Graduated from Princeton University.
- **Before 2013** — Worked in investment banking and advised airlines and hotels at Oliver Wyman; also helped scale One Acre Fund in Kenya.
- **2012-2013** — Founded Nose Rider Labs and built the experiences-booking project Wetter Feet after teaching himself to code.
- **2013** — Co-founded the business that became Beyond Pricing with David Kelso; initially operated Beyond Stays, a property-management venture.
- **2014-06** — Launched Beyond Pricing as dynamic-pricing software for vacation rentals.
- **2019-12** — Announced his departure as Beyond Pricing CEO, handing leadership to David Kelso; described nearly 70 employees, double-digit millions in revenue and over $45 million raised.
- **2020** — Started In Stock, a local-shopping and delivery startup, and participated in Y Combinator.
- **2021-10** — Published Why In Stock Didn’t Work, explaining why improved delivery economics did not sustain customer habits.
- **2023-03** — Published a data-led review of vacation-rental software vendors.
- **2025-05** — Publicly launched Page Turner, a nonprofit focused on helping early elementary pupils catch up in reading.

## Achievements

- Co-founded Beyond Pricing and led it from an idea to nearly 70 employees and double-digit millions in revenue by December 2019, according to his departure announcement.
- Beyond Pricing raised over $45 million during his tenure, including investment from Bessemer Venture Partners.
- Taught himself to code and launched Wetter Feet.
- Built and tested In Stock’s local-delivery model in Santa Cruz before publicly documenting its failure.
- Founded Page Turner, a nonprofit offering donor-funded early-reading support.

## Latest updates

- **2025-05** — Announced Page Turner on May 29, focusing on kindergarten through second-grade pupils and a donor-funded tutoring model.
- **2023-03** — Published The Hottest Software Vendors in Vacation Rentals (VRMA Spring Edition), comparing vendors using LinkedIn employee-growth data.

## Links

- Website: https://www.ianmchenry.co/
- LinkedIn: https://www.linkedin.com/in/ianmchenry
- Twitter/X: https://twitter.com/ianmchenry

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Profile page: https://yespress.io/ian-mchenry
Published by YesPress — https://yespress.io
Last updated: 2026-10-08