# Hovr

> Hovr is a Philadelphia-based marketing technology company that layers interactive, vertical-video experiences on top of existing hotel and resort websites. Its patented, no-code software lets marketers drag and drop video content - pulled from YouTube, Vimeo, Matterport, TikTok, and Instagram or uploaded directly - over static web pages using tools like Highlights, Anchors, Pins, and Pathways. The goal is to turn passive browsing into 'choose-your-own-path' storytelling that lifts guest confidence, engagement, and direct bookings, with a real-time analytics dashboard that ties video interactions to revenue. Hovr grew out of Hio, founder Jason Craparo's earlier networking and events venture.

- **Founded:** 2022
- **Headquarters:** Philadelphia, Pennsylvania, United States
- **Founders:** Jason Craparo (Founder & CEO)
- **Team size:** ~18 employees
- **Products:** Hovr Highlights, Hovr Fill, Hovr Anchors, Hovr Pins & Pathways, Analytics Dashboard
- **Notable:** Built patented, no-code interactive video technology for hospitality websites., Named exclusive video partner inside Aven Hospitality's booking engine., Signed collection- and brand-level partnerships including Curator, Highgate, and Xanterra.

## Products & services

- **Hovr Highlights** — Text-to-video overlays that layer short vertical videos onto existing page copy and elements.
- **Hovr Fill** — Transforms static images into video, turning still hotel photography into motion.
- **Hovr Anchors** — Interactive video-linked buttons that guide visitors toward specific content or actions.
- **Hovr Pins & Pathways** — Interactive navigation elements that create choose-your-own-path storytelling across a site.
- **Analytics Dashboard** — Real-time reporting that ties video interactions - watch time, click-through, conversions - to booking revenue and ROI.

## Achievements

- Built patented, no-code interactive video technology for hospitality websites.
- Named exclusive video partner inside Aven Hospitality's booking engine.
- Signed collection- and brand-level partnerships including Curator, Highgate, and Xanterra.
- Reports engagement rates 2,000-4,000% above hospitality industry averages and up to 38.4% click-through.
- Founder Jason Craparo is a Babson MBA, Roger W. Babson Award winner, and Sorenson Scholar.

## Latest updates

- **2025-03** — Published 'Making Every Moment Matter: March at Hovr' recap and continued its Moments That Matter podcast series with hospitality operators.
- **2025-01** — Announced partnership with Aven Hospitality to embed Hovr video inside the booking engine.
- **2024-12** — Refined product suite - Highlights, Fill, Anchors, Pins & Pathways - for hotel and resort websites.

## Links

- Website: https://gethovr.com
- LinkedIn: http://www.linkedin.com/company/hovrbyhio
- YouTube: https://www.youtube.com/@hovr2993
- Instagram: https://www.instagram.com/gethovr
- Facebook: https://www.facebook.com/profile.php?id=61568804995231

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Profile page: https://yespress.io/hovr
Published by YesPress — https://yespress.io
Last updated: 2026-08-05