# Hooker Furnishings Corporation

> Hooker Furnishings Corporation is a publicly traded Martinsville, Virginia company that designs, imports, manufactures and distributes furniture for homes, senior living communities, hotels and commercial settings. Its portfolio spans Hooker Furniture casegoods and upholstery, made-to-order Hooker Custom Upholstery, Sunset West outdoor furniture, Shenandoah private-label upholstery, H Contract, Samuel Lawrence Hospitality and BOBO decor. After divesting two lower-margin brands in 2025, Hooker is concentrating on branded collections, a new B2B marketplace, faster Vietnam logistics and licensed lifestyle programs such as Margaritaville.

- **Founded:** 1924
- **Headquarters:** Martinsville, United States
- **Founders:** J. Clyde Hooker Sr. (Founder)
- **Team size:** Approximately 1,100 employees, based on company data supplied for this profile; LinkedIn places the company in the 1,001-5,000 employee band.
- **Products:** Hooker Furniture, Hooker Custom Upholstery, Shenandoah Furniture, Sunset West, H Contract
- **Notable:** Reached its 100th anniversary in 2024 after being founded in Martinsville in 1924., Listed on the Nasdaq Global Select Market under the ticker HOFT., Built a portfolio spanning casegoods, imported upholstery, domestic custom upholstery, outdoor furniture, hospitality and senior-living contract furnishings.

## Products & services

- **Hooker Furniture** — Upper-medium-price casegoods and imported upholstery for bedroom, dining, living, home office, entertainment and accent settings.
- **Hooker Custom Upholstery** — The made-to-order home of Bradington-Young leather furniture and HF Custom fabric upholstery, offering curated covers and configurations.
- **Shenandoah Furniture** — Upscale private-label upholstered sectionals, sofas, chairs, beds and dining chairs for lifestyle specialty retailers.
- **Sunset West** — Premium outdoor furniture designed to extend indoor living aesthetics into exterior spaces.
- **H Contract** — Upholstered seating and casegoods for upscale senior living and assisted living communities, sold through designers, firms, dealers and distributors.
- **Samuel Lawrence Hospitality** — Design and supply of furnishings for hotel and hospitality projects, generally produced to order.
- **BOBO Intriguing Objects** — Design-led lighting, accessories, furniture and home decor acquired to broaden the company's interior-design offering.
- **Margaritaville home furnishings** — A licensed whole-home program spanning indoor and outdoor furniture, upholstery, casegoods, textiles, decor, lighting and accessories for residential, hospitality and commercial channels.
- **Hooker Furnishings B2B marketplace** — A digital platform for product discovery, configuration, real-time inventory visibility, ordering, account management and order tracking.

## Achievements

- Reached its 100th anniversary in 2024 after being founded in Martinsville in 1924.
- Listed on the Nasdaq Global Select Market under the ticker HOFT.
- Built a portfolio spanning casegoods, imported upholstery, domestic custom upholstery, outdoor furniture, hospitality and senior-living contract furnishings.
- Acquired Bradington-Young in 2002, Sam Moore in 2007, Home Meridian International in 2016, Shenandoah Furniture in 2017, Sunset West in 2022 and BOBO Intriguing Objects in fiscal 2024.
- Entered outdoor furniture through the all-cash acquisition of Sunset West in 2022.
- Signed a global Margaritaville licensing agreement in 2024 and launched the collection in 2025.
- Opened a Vietnam warehouse that reduced direct-container lead times from about six months to four-to-six weeks.
- Returned to quarterly operating profitability in the first quarter of fiscal 2027, with $1.6 million of operating income and a 440-basis-point gross-margin improvement.

## Latest updates

- **2026-06** — Reported fiscal 2027 first-quarter operating income of $1.6 million versus a $498,000 loss a year earlier; sales decreased 2.4% while gross margin improved 440 basis points.
- **2026-04** — Reported fiscal 2026 net sales of $278.1 million, up 180 basis points in gross margin and $11.9 million lower SG&A, while recording impairment and restructuring charges.
- **2026-04** — Detailed a completed corporate website and integrated B2B marketplace with real-time inventory, configuration, mobile ordering and enhanced tracking.
- **2025-12** — Completed the divestiture of Pulaski Furniture and Samuel Lawrence Furniture to simplify the portfolio and exit lower-margin businesses.
- **2025-10** — Launched the Margaritaville whole-home collection at High Point Market, extending the license across coordinated indoor, outdoor and decor categories.
- **2025-05** — Launched a Vietnam warehouse to shorten container-direct lead times and reduce the need for domestic safety stock.

## Links

- Website: https://hookerfurnishings.com
- LinkedIn: https://www.linkedin.com/company/hooker-furnishings-corporation
- Twitter/X: https://twitter.com/HFCollections
- YouTube: https://www.youtube.com/hookerfurniture1924
- Instagram: https://www.instagram.com/hookerfurniture/
- Facebook: https://www.facebook.com/HookerFurniture

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Published by YesPress — https://yespress.io
Last updated: 2026-08-13