# Hook PR & Marketing

> Hook PR & Marketing is a Lewes, Delaware strategic communications firm founded by former journalist Patricia V. Rivera in 2007. It helps nonprofits, foundations and mission-driven businesses clarify messages, build websites, produce annual reports, communicate across languages and add senior marketing capacity. Its distinction is procedural rather than theatrical: interview first, preserve context, obtain consent and build repeatable systems before choosing tactics.

- **Founded:** 2007
- **Headquarters:** Lewes, United States
- **Founders:** Patricia V. Rivera (Founder & CEO)
- **Products:** Strategy & Messaging, Signature Websites, Annual & Impact Reports, Multilingual Communications, Monthly Momentum
- **Notable:** Patricia V. Rivera received the New Castle County Chamber of Commerce's 2018 Entrepreneurial Woman of the Year award., The U.S. Small Business Administration's Delaware office named Hook PR & Marketing the 2019 Delaware Minority-Owned Business of the Year., Hook is certified as a Delaware Minority Business Enterprise and Woman Business Enterprise, according to its public agency profile.

## Products & services

- **Strategy & Messaging** — A four-week engagement that reviews current communications, prioritizes audiences, develops positioning and core messages, and produces a practical plan. Engagements start at $7,500.
- **Signature Websites** — Custom nonprofit websites beginning with an audit and audience journey. The Signature package includes a homepage, five core pages, lead capture, mobile optimization, training and support, starting at $7,500.
- **Annual & Impact Reports** — Reporting, interviews, writing, design, print and PDF production, a single-page digital report and three short videos. Projects generally take eight to 12 weeks and start at $15,000.
- **Multilingual Communications** — Professional translation and cultural review for marketing, HR and healthcare materials, with plain-language options and support for Spanish, Haitian Creole, Mandarin Chinese, Arabic, Korean and Vietnamese, plus other languages by project.
- **Monthly Momentum** — Ongoing senior communications guidance and execution for nonprofits, including two monthly working meetings and quarterly priority resets. It starts at $4,000 per month with an initial six-month commitment.
- **Training & Workshops** — Virtual or in-person sessions on memorable messages, responsible storytelling, communications operations, engagement journeys and dignity-first communication.

## Achievements

- Patricia V. Rivera received the New Castle County Chamber of Commerce's 2018 Entrepreneurial Woman of the Year award.
- The U.S. Small Business Administration's Delaware office named Hook PR & Marketing the 2019 Delaware Minority-Owned Business of the Year.
- Hook is certified as a Delaware Minority Business Enterprise and Woman Business Enterprise, according to its public agency profile.
- The firm is Master Certified in Duct Tape Marketing's marketing systems and certified in the StoryBrand framework.
- Hook helped promote a sold-out national conference for the Beau Biden Foundation and later redesigned the foundation's website.
- Hook has supported Delaware Student Success for more than a decade as its scholarship directory evolved into a multilingual online search used by tens of thousands of students each year.

## Latest updates

- **2026-09** — Hook's public service menu emphasized six offers: strategy and messaging, Signature Websites, annual reports, multilingual communications, Monthly Momentum, and workshops.
- **2026-09** — The company published transparent starting prices and timelines for several core engagements, including four-week strategy work and eight-to-12-week annual reports.
- **2026-09** — Hook described its Mid-Atlantic focus as Delaware, Maryland and the greater Washington, D.C., region while supporting multilingual work for audiences across the United States.
- **2024-09** — Founder Patricia V. Rivera became chair of the Local Journalism Initiative board as Spotlight Delaware expanded bilingual local news.
- **2024-07** — Delaware Business magazine profiled Hook as a diverse supplier and documented its shift from small-business work toward nonprofits and foundations.

## Links

- Website: https://hookpr.com
- LinkedIn: https://www.linkedin.com/company/hookprgroup
- Facebook: https://www.facebook.com/hookprgroup

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Profile page: https://yespress.io/hook-pr-and-marketing
Published by YesPress — https://yespress.io
Last updated: 2026-09-22