# Heap

> Heap, part of Contentsquare, provides product and digital experience analytics. It automatically captures supported user interactions on websites and apps, lets teams define events retroactively, and combines funnels, retention, journeys, session replay and AI-assisted analysis to help improve digital products.

- **Founded:** 2013
- **Headquarters:** San Francisco, United States
- **Founders:** Matin Movassate (Co-founder; founding CEO), Ravi Parikh (Co-founder; former COO)
- **Products:** Heap Product Analytics, Heap Illuminate, Session Replay, Sense, Heap Connect
- **Notable:** Raised a USD 110 million Series D at a USD 960 million valuation in December 2021., Acquired Auryc, announced June 1, 2022., Acquired by Contentsquare, completed December 7, 2023.

## Products & services

- **Heap Product Analytics** — Autocapture, visual event definitions, funnels, retention, cohorts, dashboards and cross-platform journey analysis.
- **Heap Illuminate** — Data-science features that surface potentially overlooked behavior, including top events, group suggestions and rage clicks.
- **Session Replay** — Reconstructs recorded sessions and connects relevant moments to analytics events; integrated Auryc capabilities launched publicly September 1, 2022.
- **Sense** — Current AI assistant for natural-language questions, chart creation, summaries and follow-ups; the earlier AI CoPilot entered open beta June 13, 2024.
- **Heap Connect** — Syncs organized behavioral data to data warehouses; availability depends on plan and add-ons.
- **Heap Activate** — Connects behavioral data with customer engagement tools for targeted communications.
- **Professional Services and Heap University** — Implementation support, training and video-based education.

## Achievements

- Raised a USD 110 million Series D at a USD 960 million valuation in December 2021.
- Acquired Auryc, announced June 1, 2022.
- Acquired by Contentsquare, completed December 7, 2023.
- Named Snowflake Data Marketplace Partner of the Year in 2021.
- Huel reported over 30% higher new-customer conversions in some markets after merchandising changes informed by Heap.

## Latest updates

- **2024-06** — Heap announced AI CoPilot open beta with chat, chart summaries and follow-up questions.
- **2024-11** — Contentsquare announced an expanded platform bringing together Contentsquare, Heap and Hotjar capabilities.
- **2026-10** — Research snapshot: Heap’s live site markets Sense AI and Heap by Contentsquare; careers links route to Contentsquare. This is an observation date, not an announced launch.

## Links

- Website: https://www.heap.io/
- LinkedIn: https://www.linkedin.com/company/heap-inc-
- Twitter/X: https://twitter.com/heap
- GitHub: https://github.com/heap
- YouTube: https://www.youtube.com/channel/UCgoAkAVwOt_ZvfSZz7Dn1jQ
- Facebook: https://www.facebook.com/HeapAnalytics

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Profile page: https://yespress.io/heap
Published by YesPress — https://yespress.io
Last updated: 2026-10-01