# Harding Marketing Communications

> Harding Marketing Communications was a San Jose agency built for the awkward middle of B2B marketing: technical companies that knew what they made but needed help saying it clearly. Founded in 1979, it evolved from print and collateral production into a strategy, content, design, web, and video shop serving startups and enterprise names including HP, IBM, Juniper Networks, Symantec, VMware, EMC, Google, Hitachi Data Systems, Hoopla, and Daylight Foods. Its most revealing work was on itself - a one-month 2016 reset that aligned the brand with a more digital, flexible, and non-hierarchical agency.

- **Founded:** 1979
- **Headquarters:** San Jose, United States
- **Team size:** Approximately 26 employees (third-party company-data estimate supplied with the brief)
- **Products:** Marketing strategy, Content development, Creative and brand design, Video production, Campaign and channel execution
- **Notable:** Operated from 1979 through at least 2017 in a fast-changing Silicon Valley agency market., Built a public client roster spanning startups, food distribution, and enterprise technology brands including HP, IBM, Google, VMware, Symantec, EMC, and Juniper Networks., Ran national and international programs with localization reported across 17 languages.

## Products & services

- **Marketing strategy** — Campaign strategy, content strategy, messaging, competitive context, creative themes, and plans that connect goals to execution.
- **Content development** — B2B and B2C copy, blog posts, ebooks, papers, landing pages, quizzes, infographics, and other mobile-friendly brand content.
- **Creative and brand design** — Brand identity, advertising, iconography, illustration, logos, posters, infographics, web design, and web development.
- **Video production** — Concept development, scripting, storyboarding, live action, motion graphics, original animation, sound, and final production, using studio or location crews.
- **Campaign and channel execution** — Integrated campaign planning and execution, partner-funded channel programs, sales enablement, events, webinars, retail marketing, training, and localization.

## Achievements

- Operated from 1979 through at least 2017 in a fast-changing Silicon Valley agency market.
- Built a public client roster spanning startups, food distribution, and enterprise technology brands including HP, IBM, Google, VMware, Symantec, EMC, and Juniper Networks.
- Ran national and international programs with localization reported across 17 languages.
- Expanded from traditional print and collateral production into strategy, premium content, digital design, web development, animation, and live-action video.
- Published a practical B2B marketing library on content reviews, copy editing, messaging, and brand maintenance.

## Latest updates

- **2017-07** — A U.S. Department of Labor determination listed Harding Marketing Communications among on-site workers supporting HP's Imaging, Printing & Solutions Business Group.
- **2016-03** — The agency launched a dedicated video-studio offer and published a demo reel covering animation, motion graphics, and live action.
- **2016-02** — Harding published its month-long brand and website refresh, repositioning itself around content, design, strategy, and video.

## Links

- Website: http://www.hardingmarketing.com
- LinkedIn: https://www.linkedin.com/company/harding-marketing
- Twitter/X: https://twitter.com/HardingMktg
- Facebook: https://www.facebook.com/hardingmarketing

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Profile page: https://yespress.io/harding-marketing-communications
Published by YesPress — https://yespress.io
Last updated: 2026-09-15