# Hanindia Narendrata

> Jakarta-based co-founder and CEO of PT Telunjuk Komputasi Indonesia, the company behind Telunjuk.com and Compas.co.id. His career spans consumer price comparison, e-commerce market intelligence, and an expressed interest in mentoring younger founders.

- **Role:** Co-Founder & CEO at PT Telunjuk Komputasi Indonesia (Compas.co.id & Telunjuk.com)
- **Organizations:** PT Telunjuk Komputasi Indonesia, Telunjuk.com, Compas.co.id, Indosat
- **Education:** Bachelor of Telecommunications Engineering, Institut Teknologi Bandung, SMAN 70
- **Known for:** Co-founded Telunjuk with Redya Febriyanto., Helped develop Compas from the Telunjuk team’s marketplace data experience., Led the company through the Sukanda Djaya majority-ownership transaction announced in late 2021.

## Career timeline

- **2008** — Graduated from ITB; began a professional career at Indosat.
- **2011** — Began building Telunjuk with Redya Febriyanto; Project Eden incubation started in November.
- **2012** — Telunjuk founded; Narendrata served as co-founder and CMO.
- **2015** — Telunjuk received Series A funding from Lippo Digital Ventures, later associated with Venturra.
- **2018** — Became CEO in July, according to his LinkedIn career history.
- **2019** — Telunjuk began pursuing the B2B segment.
- **2020** — Compas launched in June as an e-commerce market intelligence service.
- **2021** — Sukanda Djaya signed a conditional share-purchase agreement for 81% of Telunjuk late in the year.
- **2023** — Presented on sustaining viral businesses through e-commerce at the December MarkPlus Conference.
- **2025** — Announced Compas’s e-commerce enabler service in a public LinkedIn update.
- **2026** — Continued providing public commentary on Compas market findings.

## Achievements

- Co-founded Telunjuk with Redya Febriyanto.
- Helped develop Compas from the Telunjuk team’s marketplace data experience.
- Led the company through the Sukanda Djaya majority-ownership transaction announced in late 2021.
- Spoke at MarkPlus Conference 2024, held in December 2023.

## Latest updates

- **2026-08** — Compas published its H1 2026 report, recording Rp88.4 trillion in tracked FMCG e-commerce sales; Narendrata commented on sales value and volume growing together.
- **2026-02** — Presented Compas market findings at EPIC Awards 2026.
- **2026-01** — Commented on growth in online men’s perfume purchases and changing consumer preferences.

## Links

- Website: https://about.me/narendrata
- LinkedIn: https://www.linkedin.com/in/narendrata/

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Profile page: https://yespress.io/hanindia-narendrata
Published by YesPress — https://yespress.io
Last updated: 2026-10-12
