# H2O Hospitality, Ltd.

> H2O Hospitality is a Seoul-founded hospitality technology company that digitizes hotel operations end to end - from booking and mobile check-in to revenue and facility management. Its flagship platform, H2O Flow, connects reservation, property, revenue and facility systems into one workflow, and was the first service in Asia to achieve a validated integration with Oracle's OPERA PMS. Founded in 2015 by Cornell-trained, Forbes 30 Under 30 CEO John (Woong Hee) Lee, the company manages roughly 210,000 room units across seven countries and has raised about $48.5M, including a $30M Series C led by Kakao Investment and Korea Development Bank in 2021.

- **Founded:** 2015
- **Headquarters:** Seoul, South Korea
- **Founders:** John (Woong Hee) Lee (Founder & CEO)
- **Team size:** ~32-200 employees (sources vary; LinkedIn lists 51-200)
- **Products:** H2O Flow, H2O Smart Check-In (Smart Mobile Check-in), H2O Smart CRS, H2O Smart RMS, H2O Smart FMS
- **Notable:** Named to the Forbes Asia 100 to Watch list (2021), First service in Asia with a validated integration to Oracle OPERA PMS, Founder John Lee recognized on Forbes 30 Under 30

## Products & services

- **H2O Flow** — Flagship digital transformation platform that unifies reservation, property, revenue and facility operations; first service in Asia with a validated integration to Oracle OPERA PMS.
- **H2O Smart Check-In (Smart Mobile Check-in)** — Chat-app-based contactless check-in and check-out with no app download, membership enrollment and integrated payment; deployable via KakaoTalk chatbot.
- **H2O Smart CRS** — Central reservation system with an integrated brand booking engine that drives direct (D2C) bookings and reduces OTA dependence.
- **H2O Smart RMS** — Revenue management system with automated dynamic pricing to optimize ADR and occupancy.
- **H2O Smart FMS** — Facility management system for room status, housekeeping and back-of-house workflow automation.
- **H2O Smart Concierge** — Digital concierge for in-room dining, grab & go and guest requests.
- **H2O Engage / AI-based CRM** — Customer data platform and AI-driven CRM that turns guest data into targeted marketing and upsell opportunities.

## Achievements

- Named to the Forbes Asia 100 to Watch list (2021)
- First service in Asia with a validated integration to Oracle OPERA PMS
- Founder John Lee recognized on Forbes 30 Under 30
- Raised ~$48.5M total, including a $30M Series C led by Kakao Investment and Korea Development Bank
- Scaled to ~210,000 managed room units across seven countries

## Latest updates

- **2024-03** — Signed an agreement with Homes & Villas by Marriott Bonvoy to support operations.
- **2024-01** — Launched H2O Engage, an AI-based CRM and customer data platform.
- **2023-06** — Signed a digital transformation contract to deploy H2O Flow across all nine Parnas Hotel branches, starting with a KakaoTalk chatbot at Parnas Hotel Jeju.
- **2022-10** — Expanded into Southeast Asia with entries planned for Singapore and Indonesia.
- **2021-09** — Closed a $30M Series C led by Kakao Investment and Korea Development Bank; acquired ImGATE and Replace.

## Links

- Website: https://h2ohospitality.io
- LinkedIn: http://www.linkedin.com/company/h2o-hospitality

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Profile page: https://yespress.io/h2o-hospitality-ltd
Published by YesPress — https://yespress.io
Last updated: 2026-07-27
