# Guru Experience

> Guru Experience is a San Diego technology and creative services company serving museums, historic sites, gardens, parks, and zoos. It combines institution-branded mobile and web guides with audio production, interactive storytelling, navigation, content management, and visitor analytics.

- **Founded:** 2015
- **Headquarters:** San Diego, United States
- **Founders:** Paul Burke (Co-founder; former CEO), Hilary Srole (Co-founder; early project manager; current board member)
- **Products:** Branded visitor apps, Audio, AR and interactive storytelling, Navigation and wayfinding, CMS, analytics and integrations, Creative and partnership services
- **Notable:** Launched the San Diego Museum of Art audio and indoor-mapping app in October 2015., Guru reports delivering Holocaust Museum LA’s browser audio guide within a month, with average visitor take-up above 30%., Developed multi-site interpretation for John Deere and History Colorado.

## Products & services

- **Branded visitor apps** — Native mobile and browser-based guides carrying the institution’s identity.
- **Audio, AR and interactive storytelling** — Audio tours, augmented reality, games, puzzles and scavenger hunts.
- **Navigation and wayfinding** — Interactive maps, accessibility filters and location-aware interpretation, configured for each site.
- **CMS, analytics and integrations** — Cloud publishing and engagement measurement, with project-scoped connections to institutional systems.
- **Creative and partnership services** — Scriptwriting, interviews, audio production, translation and ongoing support.

## Achievements

- Launched the San Diego Museum of Art audio and indoor-mapping app in October 2015.
- Guru reports delivering Holocaust Museum LA’s browser audio guide within a month, with average visitor take-up above 30%.
- Developed multi-site interpretation for John Deere and History Colorado.

## Latest updates

- **2026-08** — Revisited museum app adoption data first discussed at MCN 2021, emphasizing institutional integration and ongoing content.
- **2026-07** — Published practical articles on visitor-app content management and indoor wayfinding.
- **2026-09** — Current application terms identify the service provider as Guru Experience LLC and list a San Diego mailing address.

## Links

- Website: https://www.guruexperience.co/
- LinkedIn: https://www.linkedin.com/company/the-guru-experience-co
- Twitter/X: https://twitter.com/YourGuruApp
- Facebook: https://www.facebook.com/GuruExperienceCo/

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Profile page: https://yespress.io/guru-experience
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
