# Grafik Design Co

> Grafik Design Co is a fully remote Sacramento brand strategy and identity studio that works with founders, marketing leaders, and in-house creative teams. Its distinction is operational: rather than stop at a logo, the studio builds the guidelines, Figma libraries, illustration systems, motion, templates, and ongoing creative relationships that let a brand survive daily use.

- **Founded:** 2019
- **Headquarters:** Sacramento, United States
- **Products:** Brand strategy and positioning, Identity design systems, Ongoing design partnership, Tech and product creative, Packaging and naming
- **Notable:** Built RapidSOS's full visual identity system and Figma brand library for a 2025 engagement., RapidSOS reported first-month, no-paid-media increases of 46% in total users, 35% in new users, 37% in page views, and 8% in pages per user after launch., Maintained a Sourcegraph partnership from 2021 through multiple brand eras and an internally led rebrand.

## Products & services

- **Brand strategy and positioning** — Positioning, differentiation, naming, messaging, brand architecture, audience insight, and verbal identity.
- **Identity design systems** — Logos, typography, color, visual language, art direction, guidelines, toolkits, illustration, icons, and motion expression.
- **Ongoing design partnership** — Embedded senior-level creative support, campaign design, system expansion, direction for internal teams, and fast-turn work.
- **Tech and product creative** — Launch and rebrand support, marketing-site direction, product campaigns, investor decks, social systems, motion, and explainers.
- **Packaging and naming** — Naming, identity, packaging systems, and launch applications for consumer products such as Selene skincare.

## Achievements

- Built RapidSOS's full visual identity system and Figma brand library for a 2025 engagement.
- RapidSOS reported first-month, no-paid-media increases of 46% in total users, 35% in new users, 37% in page views, and 8% in pages per user after launch.
- Maintained a Sourcegraph partnership from 2021 through multiple brand eras and an internally led rebrand.
- Contributed illustration and motion work to a Super.com commercial aired in Chicago as the 2023 Super Bowl began.
- Expanded Sourcegraph's brand into illustration, event collateral, campaigns, ebooks, ads, merchandise, and motion systems.

## Latest updates

- **2026-08** — Published the RapidSOS case study detailing a six-month embedded identity engagement, a 60-page guide, launch assets, and first-month organic site growth.
- **2026-06** — Shared Sourcegraph animation work for the developer-tool company's 100 Use Cases campaign.
- **2025-11** — Supported and highlighted the SheTO 2025 Summit for women and nonbinary engineering leaders.
- **2025** — Developed Sourcegraph's post-rebrand illustration strategy, called Protocol Aesthetics, for campaigns, reports, events, and the Core Brand Figma library.

## Links

- Website: https://www.grafikdesignco.com/
- LinkedIn: https://www.linkedin.com/company/grafik-design-co

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Profile page: https://yespress.io/grafik-design-co
Published by YesPress — https://yespress.io
Last updated: 2026-09-24