# Glue Up

> Glue Up is an all-in-one engagement management platform that helps associations, chambers of commerce, event organizers and nonprofits run their communities from a single cloud system. Founded in 2013 as EventBank and rebranded to Glue Up in 2020, it bundles CRM, event management, membership management, email marketing, payments, community and mobile apps so member-based organizations can stop juggling disconnected tools. The company serves 1,500+ customers across 70+ countries.

- **Founded:** 2013
- **Headquarters:** McLean, Virginia, USA
- **Founders:** Eric L. Schmidt (Co-Founder & CEO), Olivia Jingshu Ji (Co-Founder & President)
- **Team size:** 200+ (offices in ~12 countries)
- **Products:** Glue Up Engagement Platform, Membership Management, Event Management, Membership CRM, Email Marketing & Campaigns
- **Notable:** Grew from a single event tool (EventBank) into a full engagement platform used in 70+ countries, Recognized as a leading technology company in the Greater Washington / NVTC tech awards ecosystem, Serves 1,500+ member-based organizations worldwide

## Products & services

- **Glue Up Engagement Platform** — All-in-one cloud platform bundling CRM, event, membership, email marketing, community and payments into a single system with shared data.
- **Membership Management** — Automated member sign-ups, renewals, tiers, directories, self-service portals and dues collection.
- **Event Management** — In-person, virtual and hybrid event tools - registration, ticketing, check-in, sponsorships and event mobile apps.
- **Membership CRM** — Central contact database that unifies member, attendee and payment data to power segmentation and engagement scoring.
- **Email Marketing & Campaigns** — Drag-and-drop email builder, automated campaigns and newsletters tied directly to CRM segments.
- **Community & Mobile Apps** — Branded member communities and mobile apps for ongoing engagement between events.
- **Finance & Payments** — Integrated invoicing, online payments and financial reporting across memberships and events.
- **AI features (NVIDIA enterprise AI)** — AI-assisted content, insights and automation layered across the platform.

## Achievements

- Grew from a single event tool (EventBank) into a full engagement platform used in 70+ countries
- Recognized as a leading technology company in the Greater Washington / NVTC tech awards ecosystem
- Serves 1,500+ member-based organizations worldwide
- Completed rebrand from EventBank to Glue Up in November 2020 while expanding module set

## Latest updates

- **2024** — Layered AI features across the platform, powered by NVIDIA enterprise AI.
- **2020-11** — Rebranded from EventBank to Glue Up as an all-in-one engagement platform.
- **2020-10** — Closed Series B round led by GSR Ventures to fund global expansion.

## Links

- Website: https://www.glueup.com
- LinkedIn: https://www.linkedin.com/company/glue-up
- YouTube: https://www.youtube.com/@GlueUp
- Instagram: https://www.instagram.com/glue_up/
- Facebook: https://www.facebook.com/GlueUpGlobal/

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Profile page: https://yespress.io/glue-up
Published by YesPress — https://yespress.io
Last updated: 2026-08-06