# George Popstefanov

> George Popstefanov is the Macedonia-born, Dallas-based founder and CEO of PMG, an independent marketing and technology company he started in 2010 with $960. A self-taught teenage programmer and TCU e-business graduate, he built PMG around proprietary technology, disciplined growth and a people-first culture, then expanded it through acquisitions and the Alli marketing operating system.

- **Role:** Founder and CEO at PMG
- **Organizations:** PMG, Koddi, Momentum, Range Online Media, iProspect
- **Nationality:** Macedonian
- **Education:** Degree in e-business and marketing, Texas Christian University, M.J. Neeley School of Business, University of Central Oklahoma
- **Known for:** Built PMG from a $960 launch in 2010 into a global independent marketing and technology company., Led PMG through four acquisitions: Camelot Strategic Marketing & Media, RocketMill, Momentum Commerce and Digital Voices., Helped develop Alli, PMG's proprietary marketing operating system.

## Career timeline

- **2000** — Moved from Macedonia to the United States at age 17 to finish high school in Dickeyville, Wisconsin.
- **2005** — Graduated from TCU with a degree in e-business and marketing and joined Range Online Media.
- **2010** — Left his agency job and founded PMG with $960.
- **2013** — Co-founded advertising technology company Koddi.
- **2023** — PMG made its first acquisitions, Camelot Strategic Marketing & Media and UK-based RocketMill.
- **2025** — PMG acquired Momentum Commerce and launched a dedicated commerce capability.
- **2026** — PMG acquired Digital Voices, its fourth acquisition, expanding influencer marketing capabilities.

## Achievements

- Built PMG from a $960 launch in 2010 into a global independent marketing and technology company.
- Led PMG through four acquisitions: Camelot Strategic Marketing & Media, RocketMill, Momentum Commerce and Digital Voices.
- Helped develop Alli, PMG's proprietary marketing operating system.
- Co-founded Koddi, a commerce media technology company founded in 2013.
- Led PMG during recognition including Cannes Lions, MediaPost's 2025 Independent Agency of the Year and repeated Ad Age Best Places to Work honors.

## Latest updates

- **2026-05** — Published an argument that AI-driven growth depends on organizational coordination and decision velocity, not simply access to more data.
- **2026-01** — PMG acquired Digital Voices, adding influencer marketing expertise and technology to its global platform.
- **2025-06** — PMG acquired Momentum Commerce and launched a commerce capability linking retail intelligence with media and creative execution.

## Links

- Website: https://www.pmg.com
- LinkedIn: https://www.linkedin.com/in/george-popstefanov-9188404
- Twitter/X: https://x.com/GeorgePMG

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Profile page: https://yespress.io/george-popstefanov
Published by YesPress — https://yespress.io
Last updated: 2026-08-27