# George Goda

> George Goda, whose legal name is Takeshi Goda, is the co-founder and Representative Director and CEO of Tokyo-based 01Booster. His career spans engineering and product planning at Toshiba, technical sales and corporate marketing at Murata Manufacturing, and overseas expansion at smartphone advertising startup Nobot and KDDI-group company mediba. He now supports corporate and startup business creation and co-authored the 2026 Japanese book 新規事業の本質 with Tomoharu Hayama.

- **Role:** Co-founder, Representative Director and CEO at 01Booster Inc.; Director at 01Booster Holdings
- **Organizations:** 01Booster Inc., 01Booster Holdings, Toshiba, Murata Manufacturing, Nobot Inc., mediba inc., Weglo Japan Inc.
- **Education:** Bachelor’s degree in electrical and electronic engineering, Aoyama Gakuin University, Master’s degree in electrical and electronic engineering; semiconductor device processes and analysis, Aoyama Gakuin University, Master of Business Administration (MBA)
- **Known for:** Co-founded 01Booster in 2012., Led marketing and international expansion work at Nobot and supported post-acquisition coordination and overseas strategy in the KDDI group., Co-authored the 400-page book 新規事業の本質 世界レベルの「理論」と「現場知」で描く全体地図 with Tomoharu Hayama, published August 5, 2026.

## Career timeline

- **1994** — Joined Toshiba in research and development; subsequently worked on design, product development, product planning and international alliances.
- **2004** — Joined Murata Manufacturing in technical sales, including overseas semiconductor and mobile-device customers.
- **2007** — Moved into corporate marketing at Murata Manufacturing.
- **2010** — MBA listed on his public Wantedly career profile.
- **2011** — Joined Nobot as Marketing Director; from September also worked on international strategy at mediba following Nobot’s acquisition into the KDDI group.
- **2012** — Co-founded 01Booster; left mediba in March. His LinkedIn also lists founding Weglo Japan in March.
- **2022** — Public Wantedly profile dates his Representative Director role at 01Booster and directorship at 01Booster Holdings to March 2022.
- **2026** — Co-authored 新規事業の本質 with Tomoharu Hayama; published August 5.

## Achievements

- Co-founded 01Booster in 2012.
- Led marketing and international expansion work at Nobot and supported post-acquisition coordination and overseas strategy in the KDDI group.
- Co-authored the 400-page book 新規事業の本質 世界レベルの「理論」と「現場知」で描く全体地図 with Tomoharu Hayama, published August 5, 2026.
- Delivered business creation lectures and workshops for companies, universities and public-sector organizations.

## Latest updates

- **2026-10** — October 7: discussion with PeopleX CEO Daichi Tachibana published by ASCII STARTUP, covering symbiotic M&A, repeated acquisitions and post-acquisition trust.
- **2026-09** — September 9: ASCII STARTUP published a report on his conversation with Masayuki Tadokoro at 01Booster Conference Summer 2026, held August 7.
- **2026-08** — August 26: published personal reflections on AI in business creation, including easier prototyping and the continuing importance of experienced judgment.
- **2026-08** — August 5: co-authored book 新規事業の本質 published.

## Links

- Website: https://note.com/01booster_gg
- LinkedIn: https://jp.linkedin.com/in/godageorge
- Twitter/X: https://x.com/GLOBAL_GG
- Facebook: https://www.facebook.com/goda.george

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Profile page: https://yespress.io/george-goda
Published by YesPress — https://yespress.io
Last updated: 2026-10-26