# Geoff Seeley

> Geoff Seeley is a San Francisco Bay Area marketing executive and Lemonade board director whose three-decade career has moved from architecture and advertising agencies to global leadership roles at Unilever, Pearson, Airbnb, Afterpay, Cash App, and PayPal. His recurring operating idea is to treat marketing as part of the product and the marketplace: clarify the value for both sides, move quickly when culture creates an opening, and make creative work answer to business outcomes.

- **Role:** Board Director at Lemonade
- **Organizations:** Lemonade, PayPal, Venmo, Cash App, Afterpay, Clearpay, Airbnb, Pearson, Unilever, Ogilvy Group UK, Vizeum, Airlock, Ogtogs, World Federation of Advertisers
- **Education:** B.Sc. in Architecture, Town Planning & Construction Management, University College London
- **Known for:** Named to the 2025 Forbes Entrepreneurial CMO 50., Named to Campaign US's CMO 50 in 2025., Led global marketing for PayPal and Venmo from February 2024 through April 2026.

## Career timeline

- **1990s** — Entered advertising after studying architecture and spent nine years at Vizeum.
- **2000s-2010s** — Worked agency-side at Ogilvy and co-founded ventures including Airlock and Ogtogs before moving into senior brand roles.
- **2010s** — Served in global communications planning at Unilever and led digital transformation work at Pearson.
- **2018** — Promoted to Global Marketing Director at Airbnb after serving in a media leadership role.
- **2020** — Joined Afterpay/Clearpay as Global Chief Marketing and Communications Officer, later also working across Cash App marketing.
- **2024-02** — Joined PayPal as Chief Marketing Officer, overseeing global marketing for PayPal and Venmo.
- **2025-10** — Appointed to Lemonade's board of directors.
- **2026-04** — Announced his departure from PayPal after leading a brand and marketing transformation.

## Achievements

- Named to the 2025 Forbes Entrepreneurial CMO 50.
- Named to Campaign US's CMO 50 in 2025.
- Led global marketing for PayPal and Venmo from February 2024 through April 2026.
- Led PayPal's largest U.S. advertising campaign at the time, beginning with PayPal Everywhere in 2024.
- Helped scale Afterpay's consumer and merchant adoption before its $29 billion acquisition by Square, now Block.
- Led global marketing at Airbnb, supporting growth across its host-and-guest marketplace.
- Appointed to Lemonade's board of directors in October 2025.

## Latest updates

- **2026-04** — Announced that he was leaving PayPal, praised the marketing team he had built, and said he remained a shareholder.
- **2025-10** — Joined Lemonade's board of directors as a Class I director.
- **2025-10** — Named to Campaign US's 2025 CMO 50.
- **2025-06** — Discussed PayPal and Venmo positioning, culture-led speed, and AI in marketing in a Brand Innovators interview.
- **2025-04** — Named to the Forbes Entrepreneurial CMO 50 for product-led marketing at PayPal.

## Links

- LinkedIn: https://www.linkedin.com/in/geoff-seeley-aa9b319

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Profile page: https://yespress.io/geoff-seeley
Published by YesPress — https://yespress.io
Last updated: 2026-08-17