# GameStop

> GameStop is the largest specialty retailer of video games, consoles, accessories and pop-culture collectibles, running roughly 2,700 stores plus GameStop.com. Founded as a Texas software shop in 1984, it became a household name in 2021 when retail investors turned its stock into the defining meme trade. Under Executive Chairman and CEO Ryan Cohen it now sits on billions in cash, has pushed into PSA-graded trading cards and digital 'Power Packs,' and is reinventing itself as much a capital-allocation vehicle as a mall storefront.

- **Founded:** 1984
- **Headquarters:** Grapevine, Texas, United States
- **Founders:** James McCurry (Co-founder (Babbage's, 1984)), Gary Kusin (Co-founder (Babbage's, 1984))
- **Team size:** Roughly 4,000-8,000 employees across stores and corporate (headcount reduced as the store base shrinks)
- **Products:** Video games, hardware and accessories, Buy-Sell-Trade, Collectibles and pop-culture merchandise, PowerUp Rewards / Pro loyalty program, PSA-graded trading cards
- **Notable:** Grew from a single Texas software store (Babbage's, 1984) into the world's largest video game specialty retailer., Center of the January 2021 short squeeze, one of the most extreme events in modern stock-market history., Used the 2021-2024 demand to raise equity, eliminate long-term debt and build a multi-billion-dollar cash position.

## Products & services

- **Video games, hardware and accessories** — New and pre-owned games, consoles and gear across PlayStation, Xbox, Nintendo and PC, sold in-store and online.
- **Buy-Sell-Trade** — Trade-in program letting customers exchange used games, consoles and electronics for store credit or cash, feeding a secondary market.
- **Collectibles and pop-culture merchandise** — Toys, figures, apparel and licensed goods; a fast-growing share of total sales.
- **PowerUp Rewards / Pro loyalty program** — Membership loyalty program offering points, discounts and perks to tens of millions of members.
- **PSA-graded trading cards** — Buying, selling and grading submission of PSA-graded sports and TCG cards, including Pokemon, through stores and online.
- **Power Packs** — Online digital packs, priced roughly $25 to $2,500, that unlock real PSA-graded physical cards stored in the PSA Vault - resellable instantly, shippable, or held.

## Achievements

- Grew from a single Texas software store (Babbage's, 1984) into the world's largest video game specialty retailer.
- Center of the January 2021 short squeeze, one of the most extreme events in modern stock-market history.
- Used the 2021-2024 demand to raise equity, eliminate long-term debt and build a multi-billion-dollar cash position.
- Returned to full-year GAAP profitability while shrinking the store base.
- Expanded successfully into collectibles, which grew to roughly a third of quarterly sales.
- Launched the PSA-integrated Power Packs digital trading-card platform in 2026.

## Latest updates

- **2026-04** — Launched Power Packs, a digital trading-card platform with PSA, letting buyers unlock real PSA-graded cards across Pokemon, football, basketball and baseball.
- **2026-02** — Reports indicate CEO Ryan Cohen is shifting focus from bitcoin toward a large consumer-company acquisition he calls 'way more compelling.'
- **2026-01** — Coverage frames Cohen's long-term incentive as growing GameStop toward a roughly $100 billion valuation.
- **2025-09** — Reported a strong quarter with collectibles rising to about 31% of sales and full-year net income around $418 million.
- **2025-05** — Purchased 4,710 bitcoin as part of a treasury strategy; holdings later moved to Coinbase Prime.

## Links

- Website: https://gamestop.com
- LinkedIn: https://www.linkedin.com/company/gamestop
- Twitter/X: https://twitter.com/gamestop
- YouTube: https://www.youtube.com/gamestop
- Instagram: https://www.instagram.com/gamestop
- Facebook: https://www.facebook.com/GameStop/
- TikTok: https://www.tiktok.com/@gamestop

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Profile page: https://yespress.io/gamestop
Published by YesPress — https://yespress.io
Last updated: 2026-08-16