# Fusion92

> Fusion92 is a Chicago marketing company combining consulting, data science, creative, media execution and proprietary technology for mid-sized and enterprise brands, with a current focus on regulated, multi-location businesses. Its products connect customer identity, campaign activation and digital experiences.

- **Founded:** 1999
- **Headquarters:** Chicago, United States
- **Founders:** Matthew Murphy (Founder and CEO)
- **Products:** NoMi, DAX, CORE, Nucleus, DIOS
- **Notable:** Heartland Dental case study reports 124% of the hygienist applicant goal achieved., Experian reports an unnamed amusement park campaign exceeded its stretch conversion goal by 70%., The Web Marketing Association awarded Fusion92 Best Financial Services Integrated Ad Campaign in 2018 for the Cboe global rebrand.

## Products & services

- **NoMi** — Identity resolution and audience intelligence connecting fragmented customer identifiers and building targetable audiences.
- **DAX** — Media activation, campaign financial and performance reporting, dynamic advertising and identity-linked direct mail.
- **CORE** — Enterprise content management and shopper technology, including governed local sites and structured promotional content.
- **Nucleus** — AI suite including Signal for brand visibility in AI assistants and Creator Studio for brand-configured creative production.
- **DIOS** — Audience modeling technology developed from TRAK Data; described by Experian in June 2025 as a managed service with a public SaaS version planned. That source does not verify a subsequent public launch.
- **E3 consulting and execution** — Evaluate, Elevate, Engage: diagnostics, audience development, creative, media, customer experience and measurement.

## Achievements

- Heartland Dental case study reports 124% of the hygienist applicant goal achieved.
- Experian reports an unnamed amusement park campaign exceeded its stretch conversion goal by 70%.
- The Web Marketing Association awarded Fusion92 Best Financial Services Integrated Ad Campaign in 2018 for the Cboe global rebrand.
- Fusion92 states it holds more than 15 patents.

## Latest updates

- **2026-09** — Published Settling In, an Elemental Insights essay about the company’s connected marketing approach.
- **2026-05** — Launched curated audience segments within Viant.
- **2026-03** — Promoted Jacob Beckley to chief innovation officer to lead enterprise innovation and AI strategy.

## Links

- Website: https://www.fusion92.com/
- LinkedIn: https://www.linkedin.com/company/fusion92/
- Twitter/X: https://twitter.com/fusion92
- YouTube: https://www.youtube.com/channel/UCIqVnWMmpiX_VSSuRNYMG8A
- Instagram: https://www.instagram.com/fusion_92/
- Facebook: https://www.facebook.com/fusion92/

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Profile page: https://yespress.io/fusion92
Published by YesPress — https://yespress.io
Last updated: 2026-10-25