# Full Harvest

> Full Harvest built the first business-to-business online marketplace connecting farmers with commercial produce buyers to sell fruits and vegetables of every grade, including surplus and imperfect produce that would otherwise rot on the farm. Founded in San Francisco in 2015 by Christine Moseley, the company raised roughly $45 million to digitize a produce supply chain that had run largely offline, tackling the fact that more than a quarter of edible produce never leaves the farm. In its latest chapter, Full Harvest is repositioning around FullHarvest.ai, an agentic orchestration layer that applies a decade of produce data and network relationships to coordinate the volatile, fragmented food supply chain.

- **Founded:** 2015
- **Headquarters:** San Francisco, California, United States
- **Founders:** Christine Moseley (Founder & CEO)
- **Team size:** ~45 employees
- **Products:** Full Harvest B2B Marketplace, USDA Grade 1 Marketplace Expansion, FullHarvest.ai Agentic Orchestration
- **Notable:** Built the first B2B online marketplace for imperfect and surplus produce., Raised roughly $45M total across seed, Series A and Series B rounds., Reduced one national CPG's produce procurement time by about 96%.

## Products & services

- **Full Harvest B2B Marketplace** — Online marketplace connecting farmers with commercial produce buyers to buy and sell all grades of produce, including surplus and imperfect fruit and vegetables.
- **USDA Grade 1 Marketplace Expansion** — Expanded the platform beyond surplus and imperfect produce to include full-quality USDA Grade 1 produce, becoming a marketplace for produce of all grades.
- **FullHarvest.ai Agentic Orchestration** — An agentic intelligence and orchestration layer that applies Full Harvest's produce dataset and network to coordinate the fragmented, manual food supply chain.

## Achievements

- Built the first B2B online marketplace for imperfect and surplus produce.
- Raised roughly $45M total across seed, Series A and Series B rounds.
- Reduced one national CPG's produce procurement time by about 96%.
- Increased a large US farm's profit by about 12% per acre.
- Saved CPG customers an average of ~15% on produce costs.
- Founder Christine Moseley named an Inc. Top 100 Female Founder and Fortune's #2 Most Innovative Woman in Food & Drink.

## Latest updates

- **2025** — Repositioned around FullHarvest.ai, an agentic orchestration layer for the food supply chain built on a decade of produce data and network relationships.
- **2023-05** — Expanded the marketplace to include all USDA Grade 1 produce, broadening beyond surplus and imperfect produce.
- **2022-05** — Accelerated expansion of its B2B produce marketplace with senior tech-industry hires and additional funding.
- **2021-12** — Closed a $23M Series B led by Telus Ventures, later extended to about $28M with Rabobank and JAL Innovation Fund.

## Links

- Website: https://fullharvest.com
- LinkedIn: https://www.linkedin.com/company/fullharvesttech
- Twitter/X: https://twitter.com/fullharvestsf
- Facebook: https://www.facebook.com/fullharvestsf

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Profile page: https://yespress.io/full-harvest
Published by YesPress — https://yespress.io
Last updated: 2026-07-11