# freebeat

> freebeat is a direct-to-consumer fitness company that builds AI-powered smart indoor cycling bikes - the Lit Bike and Boom Bike - where you pedal to the beat of your own music and score points like a rhythm game instead of grinding through a class. Spun out of a music algorithm built at Stanford and backed by $20 million from Susquehanna and GSR Ventures, it sells hardware at a fraction of Peloton's price and layers AI-generated classes, custom instructors and gamified challenges on top.

- **Founded:** 2018
- **Headquarters:** New York, United States
- **Founders:** Abby Zhu (Co-Founder & CMO)
- **Team size:** ~22
- **Products:** Lit Bike, Boom Bike, Boom Bike Basic, Commercial Bike, freebeat AI Platform
- **Notable:** Raised $20 million from Susquehanna International Group and GSR Ventures in 2021., Launched an AI platform in 2024 that generates classes from users' own music playlists and creates custom AI instructor avatars., Selected for the Stanford StartX 2024 Spring Cohort.

## Products & services

- **Lit Bike** — Premium smart indoor cycling bike with a 21.5" rotatable HD touchscreen, Auto Resistance System and Smart Saddle Detection. Rhythm-based rides where you pedal to curated music. Priced around $999 (from $1,799).
- **Boom Bike** — Value smart bike with a 15.6" rotating HD touchscreen, magnetic auto-resistance and smart saddle detection. One of the more affordable studio-style bikes at around $599 (from $1,299).
- **Boom Bike Basic** — Space-saving, lower-cost version of the Boom Bike for smaller homes.
- **Commercial Bike** — Enterprise/gym version of the freebeat bike for studios and facilities.
- **freebeat AI Platform** — AI system that generates custom cycling, HIIT and stretching classes tailored to a user's own music playlists, plus AI-generated virtual instructors users can design as custom avatars.
- **Tour de Freebeat** — Virtual cycling routes through scenic global locations with a leaderboard, radio music and a motivational AI coach.
- **freebeat App & Membership** — iOS/Android app with gamified rhythm rides, leaderboards, performance tracking, Les Mills classes and challenges. Subscription around $39/month.

## Achievements

- Raised $20 million from Susquehanna International Group and GSR Ventures in 2021.
- Launched an AI platform in 2024 that generates classes from users' own music playlists and creates custom AI instructor avatars.
- Selected for the Stanford StartX 2024 Spring Cohort.
- Built a beat-matching scoring system that turns cadence into a rhythm-game score, differentiating it from class-only rivals.
- Undercut premium connected-fitness pricing with a sub-$600 smart bike.

## Latest updates

- **2024-05** — Promoted its AI technology that tailors workout choreography to user-selected playlists and generates virtual AI instructors.
- **2024-04** — Announced the launch of its AI platform for personalized, music-driven digital fitness.
- **2024-01** — Joined the Stanford StartX 2024 Spring Cohort.

## Links

- Website: https://www.freebeatfit.com
- LinkedIn: http://www.linkedin.com/company/freebeat-live
- Twitter/X: https://twitter.com/freebeat10
- YouTube: https://www.youtube.com/@freebeatfit
- Instagram: https://www.instagram.com/freebeatfit
- Facebook: https://www.facebook.com/freebeatfit
- TikTok: https://www.tiktok.com/@freebeatfit

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Profile page: https://yespress.io/freebeat
Published by YesPress — https://yespress.io
Last updated: 2026-08-20