# Customer Feedback Software (airfocus, UserVoice, Mopinion, Contentsquare)

> A field guide to four customer-feedback platforms that solve the same problem from four directions - airfocus from the product roadmap, UserVoice from feature requests, Mopinion from on-site feedback forms, and Contentsquare from behavioral analytics. Within roughly a year, airfocus was acquired by Lucid, UserVoice by Andrew Dumont's Curious, and Mopinion by Netigate, while Contentsquare became the category's buyer after swallowing Hotjar. The story reads the consolidation wave and what it means for teams choosing a tool.

## Achievements

- airfocus: modular product-management platform with customizable prioritization frameworks and shareable roadmaps, integrated with Jira, Trello and Slack.
- UserVoice: used by more than 3,500 companies to turn support tickets, NPS and sales calls into revenue-weighted feature prioritization.
- Mopinion: all-in-one digital feedback across web, mobile and email with NPS/CES/CSAT forms, text analysis and smart labeling.
- Contentsquare: raised roughly $1.4B, reached a $5.6B valuation, and pairs Voice of Customer surveys with session replay and heatmaps.

## Latest updates

- **2025-04** — airfocus acquired by Lucid and now brands as 'airfocus by Lucid'.
- **2025** — Netigate acquires Mopinion to strengthen its digital-feedback capabilities.
- **2025-11** — UserVoice acquired by Curious, Andrew Dumont's holding company; Matt Young continues as CEO.

## Links

- Website: https://airfocus.com/
- LinkedIn: https://www.linkedin.com/company/airfocus/

---

Profile page: https://yespress.io/four-customer-feedback-tools-three-got-bought
Published by YesPress — https://yespress.io
Last updated: 2026-08-07