# ForceField

> ForceField is Kenetic Capital's operating and growth studio for Web3 companies, embedding modular marketing teams into protocols, consumer apps, gaming studios and infrastructure projects. Its services span social and community management, founder communications, paid acquisition, token launches, developer ecosystem growth, influencer programs, fractional CMO support and strategic fundraising, with a model designed to give clients senior execution capacity without assembling a large in-house department.

- **Founded:** 2016
- **Headquarters:** San Francisco, United States
- **Team size:** Approximately 19 employees in supplied company data; LinkedIn publicly displayed 18 employees, while ForceField describes access to a wider network of 170+ operators across four offices.
- **Products:** Social Management, Founder Communications, Content and Narrative, Paid Amplification, Product and Token GTM
- **Notable:** A published DeFi case study reports more than $50 million in TVL within three months, a fourfold increase in daily active users and more than 10 million social impressions., A token-launch case study reports a 75% claim rate in 48 hours, threefold pre-launch Telegram and Discord growth and $10 million of liquidity in 24 hours., A developer ecosystem case study reports a 300% increase in GitHub contributions and more than 50 new dApps built on-chain.

## Products & services

- **Social Management** — Daily publishing, replies and community operations across X, Telegram, Discord and LinkedIn.
- **Founder Communications** — Founder ghostwriting, long-form articles and engagement strategy, including a stated cadence of more than 30 posts per month.
- **Content and Narrative** — Editorial calendars, messaging frameworks, content pillars and ICP-driven storytelling.
- **Paid Amplification** — Campaigns across X Ads, Web3 programmatic channels and Spindl, with creative testing and reporting.
- **Product and Token GTM** — Narrative development and campaign execution from pre-launch through token launch and post-launch momentum.
- **Community and Creator Programs** — Community management, ambassador programs, influencer partnerships, creator campaigns, loyalty systems and gamification.
- **Ecosystem Growth** — Developer outreach, hackathons, grants, partnerships and cross-chain ecosystem activation.
- **GTM, BD and Revenue Engine** — ICP segmentation, account-based outreach, demand generation, funnel design and partnership sourcing.
- **Fractional CMO Support** — Quarterly planning, board-level marketing strategy and ecosystem business development for B2B and B2C teams.
- **Strategic Fundraising Support** — Fundraising assistance for Web3 companies from seed through Series B.

## Achievements

- A published DeFi case study reports more than $50 million in TVL within three months, a fourfold increase in daily active users and more than 10 million social impressions.
- A token-launch case study reports a 75% claim rate in 48 hours, threefold pre-launch Telegram and Discord growth and $10 million of liquidity in 24 hours.
- A developer ecosystem case study reports a 300% increase in GitHub contributions and more than 50 new dApps built on-chain.
- Homepage case studies report 5 million-plus impressions for a consumer crypto app, 5.84 million impressions for a gaming studio and 13 million impressions for a privacy protocol.
- ForceField says its wider operator network manages more than $100 million in annual profitable performance-media spend and more than $50 million in annual KOL and influencer-program spend.

## Latest updates

- **2026-05** — Published a field note on cross-chain interoperability and the marketing, community and liquidity implications of multichain DeFi.
- **2026-01** — The redesigned website identifies ForceField Digital as a Kenetic Capital studio and presents expanded modular services and anonymized case-study snapshots.
- **2025-05** — Published a set of Web3 playbooks covering performance-based KOL marketing, influencer architecture, token launches, liquidity, MiCA and real-world assets.
- **2023-12** — Submitted a detailed public growth proposal to the Polkadot community focused on developer marketing, content, personal branding, paid media and ecosystem engagement.

## Links

- Website: https://forcefield.digital
- LinkedIn: https://www.linkedin.com/company/forcefield-digital

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Profile page: https://yespress.io/forcefield
Published by YesPress — https://yespress.io
Last updated: 2026-08-17