# Florian Jansen

> Florian Jansen is a German entrepreneur, investor and retail operator who co-founded Lamoda in 2011 and served as its CEO from 2018 to 2020. After leading digital transformation at Magnit, he founded and leads FJX and became an Antler venture partner in MENAP. His work connects consumer technology, logistics, company building and investment.

- **Role:** Founder and Group CEO at FJX; Venture Partner, MENAP at Antler
- **Organizations:** Lamoda, FJX, Antler, Magnit, McKinsey & Company, noon, ROOTS, Aiuta, COSTA DEL TECH
- **Nationality:** German
- **Education:** Diploma in Business and Economics (master equivalent), Witten/Herdecke University, Master of Public Administration, dual programme, London School of Economics and Political Science, Master of Public Administration, dual programme, Columbia University
- **Known for:** Co-founded Lamoda and led its operational development before becoming CEO., Helped develop Lamoda’s in-house logistics and customer service., Led Magnit’s digital transformation remit as executive director and deputy CEO in 2020-2021.

## Career timeline

- **2006-2011** — Worked at McKinsey & Company.
- **2011** — Co-founded Lamoda with Niels Tonsen, Dominik Picker and Burkhard Binder; served as managing director.
- **2016** — Backed restaurant delivery business Foodfox with fellow Lamoda co-founder Niels Tonsen.
- **2018** — Became CEO of Lamoda on March 1.
- **2019** — Joined Magnit’s board as an independent director and chaired its strategy committee.
- **2020** — Left Lamoda and joined Magnit as executive director and deputy CEO in May.
- **2021** — Resigned from Magnit effective July 20 to build his own technology venture.
- **2026** — Publicly discussed his participation in Costa del Tech and development of FJX’s Málaga technology hub.

## Achievements

- Co-founded Lamoda and led its operational development before becoming CEO.
- Helped develop Lamoda’s in-house logistics and customer service.
- Led Magnit’s digital transformation remit as executive director and deputy CEO in 2020-2021.
- Founded FJX, whose current team page describes more than 50 professionals.
- Serves as an Antler venture partner in MENAP and is listed by Antler as a noon board member.

## Latest updates

- **2026-07** — Marked the development of FJX’s Málaga technology hub, including moving from coworking space into an office, and credited Natalia Fel and the team.
- **2026-02** — Announced his participation in the Costa del Tech documentary about Málaga’s technology ecosystem.
- **2025-08** — Discussed AI, personalisation and practical retail technology investment in an interview with The Catalyst.

## Links

- Website: https://www.thefjx.com/
- LinkedIn: https://www.linkedin.com/in/flojansen/

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Profile page: https://yespress.io/florian-jansen
Published by YesPress — https://yespress.io
Last updated: 2026-10-20