# FERMÀT

> FERMÀT is an AI-native commerce platform that builds personalized shopping experiences in the space between an ad click and checkout. Founded in 2021 by former LiveRamp executives Rishabh Jain and Shreyas Kumar, the San Francisco company gives brands no-code tools to spin up custom product pages, funnels, bundles, and dynamic offers, powered by a behavioral data layer it calls the Commerce Graph. It turns real shopper behavior into revenue, and its newer AI Search engine helps brands stay visible inside answer engines like ChatGPT, Claude, and Gemini.

- **Founded:** 2021
- **Headquarters:** San Francisco, United States
- **Founders:** Rishabh Jain (Co-Founder & CEO), Shreyas Kumar (Co-Founder & CTO)
- **Team size:** ~99 employees (team tripled since Series A)
- **Products:** Funnel Builder, Dynamic Product Pages, AI Search Commerce Engine, Pierre (AI agent), Commerce Graph / Commerce Brain
- **Notable:** Raised $74M+ total across Seed, Series A, and a $45M Series B led by VMG Partners (2025)., Grew ARR more than 5x and tripled headcount between Series A and Series B., Powers shopping journeys for major brands including BISSELL, Glossier, GNC, Backcountry, and Unilever's Olly.

## Products & services

- **Funnel Builder** — No-code tool to generate and optimize ecommerce funnels, custom product detail pages, bundle builders, and dynamic offers without engineering teams.
- **Dynamic Product Pages** — Custom, AI-optimized PDPs and landing pages that adapt layout, copy, and recommendations to shopper behavior.
- **AI Search Commerce Engine** — Tracks brand visibility inside answer engines like ChatGPT, Claude, and Gemini, generates first-party shoppable content, and measures attribution across AI platforms.
- **Pierre (AI agent)** — AI assistant that crafts copy, layouts, and product recommendations and builds personalized funnel strategies.
- **Commerce Graph / Commerce Brain** — Behavioral data and intelligence layer built on anonymized shopper behavior that powers personalization across the platform.
- **Funnel Visualizer & Heatmaps** — Real-time exploration of the customer journey and granular behavioral heatmaps to find merchandising opportunities.
- **Pierre Data Explorer** — Natural-language querying of commerce and behavioral data.

## Achievements

- Raised $74M+ total across Seed, Series A, and a $45M Series B led by VMG Partners (2025).
- Grew ARR more than 5x and tripled headcount between Series A and Series B.
- Powers shopping journeys for major brands including BISSELL, Glossier, GNC, Backcountry, and Unilever's Olly.
- Launched an AI Search Commerce Engine (Nov 2025) for visibility inside ChatGPT, Claude, and Gemini, with early customers seeing 2x category visibility lift.

## Latest updates

- **2025-06** — Raised $45M Series B led by VMG Partners to scale its commerce platform, agency partner program, and Commerce Graph data infrastructure.
- **2025-11** — Launched the AI Search Commerce Engine to help brands capture and measure shopping traffic from ChatGPT, Claude, and Gemini, with free six-month access for qualifying brands through year-end.

## Links

- Website: https://fermatcommerce.com
- LinkedIn: https://www.linkedin.com/company/fermat-commerce
- Twitter/X: https://twitter.com/fermatcommerce
- Facebook: https://facebook.com/fermatcommerce/

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Profile page: https://yespress.io/ferm-t
Published by YesPress — https://yespress.io
Last updated: 2026-06-15