# Felix Rodriguez

> Felix Rodriguez is a Miami-based entrepreneur and network engineer, co-founder and former CEO of Finally, and founder and CEO of Level according to his 2026 professional career listing. Raised in the Bronx after arriving from the Dominican Republic at age five, he built and sold three technology companies by age 28. He co-founded Finally with Glennys Rodriguez and Edwin Mejia, participated in 500 Startups Batch 24, and was selected as a 2025 Henry Crown Fellow. Finally ceased operating in September 2026; Inkle acquired its bookkeeping division.

- **Role:** Founder and CEO at Level
- **Organizations:** Level, Finally / Backoffice.co, Inc. (former), Aspen Institute - Henry Crown Fellowship, 500 Startups - Batch 24, Turn 2 Interactive (former), Cloverhill Enterprises (former), Yes Local (former), ShopHopper (former), Yellow Pages LTD (former), Web Image / TSV Group (former), Park Avenue Bank (former), Tristatevets.com (former)
- **Education:** High school, Saint Raymonds
- **Known for:** Built and sold three technology businesses by age 28, as stated in his public biography., Selected for the 2025 Henry Crown Fellowship., Participated in 500 Startups Batch 24.

## Career timeline

- **Childhood** — Moved from the Dominican Republic to the United States at age five and grew up in the Bronx; started a bearded-dragon breeding business at thirteen.
- **1999-2004** — Worked in the IT department at Park Avenue Bank, listed professionally as assistant vice president.
- **2003** — Founded Tristatevets.com, a directory business.
- **2004-2007** — Founded Web Image / TSV Group and sold it to Aplus; sources differ on the precise sale date, so only the year is retained.
- **2007** — Sold Yellow Pages LTD to IREIT and ShopHopper to NameMedia.
- **2007-2009** — Founded and led Yes Local.
- **2009-2011** — Founded and led Cloverhill Enterprises, an appliance-repair marketplace; later shut it down.
- **2011-2017** — Founding partner at Turn 2 Interactive.
- **2018** — Co-founded Back Office, later Finally, with Glennys Rodriguez and Edwin Mejia; selected for 500 Startups Batch 24.
- **2019** — Participated in the 500 Startups accelerator; professional profiles date his Finally CEO tenure from 2019.
- **2022** — Finally announced $95 million in combined equity and debt financing.
- **2024** — Finally announced $10 million in February and, in September, $50 million Series B equity plus a separate $150 million credit facility.
- **2025** — Selected as a Henry Crown Fellow by the Aspen Institute.
- **2026** — Professional career listing identifies him as founder and CEO of Level. Finally ceased operating; its operator entered an ABC on September 8 and Inkle acquired the bookkeeping division.

## Achievements

- Built and sold three technology businesses by age 28, as stated in his public biography.
- Selected for the 2025 Henry Crown Fellowship.
- Participated in 500 Startups Batch 24.
- Co-founded Finally and led it through multiple financing rounds before its 2026 wind-down.
- Holds Cisco Certified Network Associate and Microsoft Certified Systems Engineer credentials according to LinkedIn.

## Latest updates

- **2026-09** — Finally’s operator entered an Assignment for the Benefit of Creditors on September 8. Inkle acquired its bookkeeping division, with service continuing under the same team.
- **2026-08** — A professional profile captured in August 2026 lists Rodriguez as founder and CEO of Level, with a 2026 start year; LinkedIn independently displays Level as his affiliation.
- **2025-03** — The Aspen Institute announced his selection to its 2025 Henry Crown Fellowship class on March 12.

## Links

- LinkedIn: https://www.linkedin.com/in/rodriguezfelix

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Profile page: https://yespress.io/felix-rodriguez
Published by YesPress — https://yespress.io
Last updated: 2026-10-25