# Fayez Mohamood

> Fayez Mohamood is the co-founder and CEO of Bluecore, a New York retail technology company founded in 2013. His career spans microprocessor engineering, software development and loyalty products. Bluecore connects shopper identity, behavior and product data; it acquired AI shopping assistant alby in 2024 and was acquired by Insider One in May 2026.

- **Role:** Co-founder and Chief Executive Officer at Bluecore
- **Organizations:** Bluecore, AMD, MathWorks, BigDoor, Gameday Tycoon, Sponty, DTC Collective
- **Education:** BS, Computer Engineering, New Jersey Institute of Technology, MS, Electrical and Computer Engineering, Georgia Institute of Technology
- **Known for:** Best Paper award at the second IBM PAC2 conference in 2005, jointly with research co-authors., EY Entrepreneur Of The Year 2021 New York Award finalist., Co-founded and led Bluecore through its 2021 Series E and its 2026 acquisition by Insider One.

## Career timeline

- **2005** — Won Best Paper at the second IBM PAC2 conference with co-authors Mrinmoy Ghosh and Hsien-Hsin S. Lee.
- **2006** — Completed Georgia Tech master’s thesis on instruction-fetch optimization; began engineering career.
- **Before 2013** — Worked at AMD and MathWorks, co-founded Gameday Tycoon and Sponty, and became head of product at BigDoor.
- **2013** — Co-founded Bluecore with Mahmoud Arram and Max Bennett.
- **2021** — Bluecore raised $125 million in Series E financing at a $1 billion company valuation.
- **2024** — Bluecore acquired alby; original co-founder Max Bennett returned to lead its development.
- **2026** — Bluecore launched Marketing Agent in February and announced its acquisition by Insider One in May.

## Achievements

- Best Paper award at the second IBM PAC2 conference in 2005, jointly with research co-authors.
- EY Entrepreneur Of The Year 2021 New York Award finalist.
- Co-founded and led Bluecore through its 2021 Series E and its 2026 acquisition by Insider One.

## Latest updates

- **2026-05** — Bluecore announced on May 13 that it had been acquired by Insider One; the announcement identified Mohamood as co-founder and CEO.
- **2026-02** — Bluecore announced Marketing Agent, a retail performance analysis and recommendation system.
- **2025-07** — Appeared in The Agile Brand Guide’s One Amazing Thing series discussing alby.

## Links

- Website: https://about.me/fayez
- LinkedIn: https://www.linkedin.com/in/fayezmohamood/
- Twitter/X: https://twitter.com/sideofFayez

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Profile page: https://yespress.io/fayez-mohamood
Published by YesPress — https://yespress.io
Last updated: 2026-10-26