# Farm Journal

> Farm Journal combines agricultural journalism, broadcast programming, events, audience intelligence and marketing services. Its publications and platforms serve producers and agribusiness professionals, while suppliers buy advertising, sponsorships, research and programs designed to reach agricultural decision makers.

- **Founded:** 1877
- **Headquarters:** Kansas City, United States
- **Founders:** Wilmer Atkinson (Founder and publisher)
- **Products:** Farm Journal Magazine, AgWeb, Farm Journal Intelligence, Digital and content marketing, Farm Journal TV
- **Notable:** Published since 1877., Produced 8,896 versions of the May 1984 magazine issue using selective binding, according to AgriMarketing’s historical account., Operates established agricultural media brands including AgDay, U.S. Farm Report, Drovers and The Packer.

## Products & services

- **Farm Journal Magazine** — Practical crop production, technology and policy journalism; the company reports 13 issues per year and more than 335,000 subscribers.
- **AgWeb** — Agricultural news, markets, weather and reporting across Farm Journal brands.
- **Farm Journal Intelligence** — Audience research, data enrichment, segmentation and behavioral insights for agricultural sales and marketing teams.
- **Digital and content marketing** — Audience targeting, programmatic advertising, branded content and campaign measurement.
- **Farm Journal TV** — Subscription streaming for agricultural programs, podcasts, live events and early-access content; launched March 2025.
- **Pro Farmer and Crop Tour** — Paid market information and an annual corn and soybean field-assessment tour.
- **Machinery Pete** — Farm equipment marketplace, pricing information and related media.
- **Events and experiences** — Conferences and expos including Top Producer Summit, MILK Business Conference and produce-industry events.
- **Trust In Food** — Behavioral research, communications and program support to help producers adopt conservation practices.
- **My Farm Journal** — A free account hub for subscriptions, event registration, content and personalized resources.

## Achievements

- Published since 1877.
- Produced 8,896 versions of the May 1984 magazine issue using selective binding, according to AgriMarketing’s historical account.
- Operates established agricultural media brands including AgDay, U.S. Farm Report, Drovers and The Packer.
- Expanded its announced podcast portfolio to 12 shows in September 2026.

## Latest updates

- **2026-09** — Announced I’M A DROVER and The MILK Business Podcast, bringing the announced podcast network to 12 shows; the Drovers show was scheduled for late October.
- **2026-07** — Launched My Farm Journal as a centralized customer account and resource portal.
- **2025-10** — Named Ron McCoy executive vice president, intelligence, to lead its Intelligence Center of Excellence.

## Links

- Website: https://www.farmjournal.com/
- LinkedIn: https://www.linkedin.com/company/farm-journal/
- Twitter/X: https://x.com/FarmJournal
- YouTube: https://www.youtube.com/@FarmJournal
- Facebook: https://www.facebook.com/FarmJournal

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Profile page: https://yespress.io/farm-journal
Published by YesPress — https://yespress.io
Last updated: 2026-10-24