# Fam

> Fam is the Bengaluru consumer fintech behind FamApp by Trio, formerly FamPay. It began with prepaid payments for teenagers and now offers FamX spending accounts, UPI, cards, rewards and expense tracking for users aged 11 and above in India. Its website claims more than 10 million registered users.

- **Founded:** 2019
- **Headquarters:** Bengaluru, India
- **Founders:** Sambhav Jain (Co-founder and CEO), Kush Taneja (Co-founder; says he stepped down from day-to-day operations in his current YC biography)
- **Products:** FamApp by Trio, FamX Spending Account, FamCard, FamCard Me, FamX Card
- **Notable:** Y Combinator Summer 2019 participant., Company reported 2M registered users within eight months of launch in June 2021., Founders featured in Forbes 30 Under 30 Asia 2021, according to the company announcement.

## Products & services

- **FamApp by Trio** — Mobile payments app with UPI, linked-bank payments, prepaid wallet access, recharges, bill payments and rewards. Wallet platform is operated by licensed PPI issuer Tri O Tech Solutions Private Limited.
- **FamX Spending Account** — Spending balance, customised UPI ID, expense tracking and budgeting; marketed to everyone aged 11+. It is not presented here as a conventional bank deposit account.
- **FamCard** — Numberless prepaid card for online and offline payments; payment details are accessible inside the app.
- **FamCard Me** — Visa prepaid card with personalised doodles, names and fonts, launched in July 2021.
- **FamX Card** — Current numberless card with tap-and-pay and design customisation; official FAQ lists a physical card booking charge of INR 249.

## Achievements

- Y Combinator Summer 2019 participant.
- Company reported 2M registered users within eight months of launch in June 2021.
- Founders featured in Forbes 30 Under 30 Asia 2021, according to the company announcement.
- Included in LinkedIn Top Startups India 2021.
- Company website now claims 10M+ registered users.

## Latest updates

- **2025-06** — Moneycontrol reported Taneja was preparing to step away from daily operations and discussing a secondary stake sale; completion of the sale is not established here.
- **2026-02** — State of India Mobile App Market 2026 report ranks FamApp sixth by 2025 downloads among digital wallets and P2P payment apps in India.
- **2026-10** — Current website markets FamX to everyone aged 11+ and claims 10M+ registered users; Google Play listing promotes linked-bank UPI, digital gold and gaming gift cards. Observation date, not a launch date.

## Links

- Website: https://www.famapp.in/
- LinkedIn: https://www.linkedin.com/company/famindia/
- Twitter/X: https://twitter.com/famappbytrio
- GitHub: https://github.com/fampay
- YouTube: https://www.youtube.com/channel/UC58iir7F5tai0Hx28nyGPtA
- Instagram: https://www.instagram.com/fam.india/
- Facebook: https://facebook.com/fampay.in/

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Profile page: https://yespress.io/fam
Published by YesPress — https://yespress.io
Last updated: 2026-10-06