# Fabrice Haiat

> Fabrice Haiat is the co-founder and CEO of YOOBIC, a frontline employee experience platform used by more than 200 global brands including Boots, Lancome, Lacoste, Peloton, Puma and Sanofi. A Ecole Centrale Paris engineer and former McKinsey consultant, he built and sold energy-monitoring company Vizelia to Schneider Electric before launching YOOBIC in 2014 with his two brothers, Avi and Gilles. He argues that store and warehouse staff are assets rather than resources, and has raised roughly $80 million to digitize communication, training and task management for the world's deskless workers.

- **Role:** Co-Founder & CEO at YOOBIC
- **Organizations:** YOOBIC, Vizelia (former), Schneider Electric (former), McKinsey & Company (former), ESSEC Business School (former lecturer)
- **From:** France
- **Nationality:** French
- **Education:** Engineering degree, Ecole Centrale Paris (CentraleSupelec)
- **Known for:** Co-founded and scaled YOOBIC to serve 200+ global brands including Boots, Lancome, Lacoste, Logitech, Peloton, Puma, Vans and Sanofi, Raised roughly $80 million in total funding, including a $50M Series C in 2021, Built and sold Vizelia, an energy-monitoring company, to Schneider Electric in 2011

## Career timeline

- **early career** — Started as a management consultant at McKinsey & Company
- **2005-2012** — Taught at ESSEC Business School
- **pre-2011** — Co-founded Vizelia, an energy monitoring software company, with his brothers
- **2011** — Sold Vizelia to Schneider Electric
- **2012** — Joined Schneider Electric as Director of Energy Management Services for France
- **2013** — Promoted to VP of Professional Services, Global Sales at Schneider Electric
- **2013** — Left Schneider Electric in October to co-found YOOBIC
- **2014** — Founded YOOBIC with brothers Avi and Gilles
- **2021** — Raised $50M Series C, bringing total funding to roughly $80M

## Achievements

- Co-founded and scaled YOOBIC to serve 200+ global brands including Boots, Lancome, Lacoste, Logitech, Peloton, Puma, Vans and Sanofi
- Raised roughly $80 million in total funding, including a $50M Series C in 2021
- Built and sold Vizelia, an energy-monitoring company, to Schneider Electric in 2011
- Member of the Forbes Technology Council
- Expanded YOOBIC internationally with a US headquarters on Madison Avenue, New York

## Latest updates

- **2026-03** — Spoke publicly about 'pencil whipping', broken retail execution loops, and how retailers are using AI to consolidate their technology stacks onto a single platform.

## Links

- Website: https://yoobic.com
- LinkedIn: https://www.linkedin.com/in/fabricehaiat/
- Twitter/X: https://twitter.com/YOOBIC
- Facebook: https://facebook.com/yoobicapp

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Profile page: https://yespress.io/fabrice-haiat
Published by YesPress — https://yespress.io
Last updated: 2026-07-17