# Fabric Media

> Fabric Media is a Los Angeles-based strategic communications and marketing consortium for companies where media, advertising, data, and technology collide. Founded by Jason Damata, it combines go-to-market strategy, public relations, research, business development, creative production, events, and community programs with owned analyst and publishing operations TVREV and The Measure. The model is deliberately elastic: assemble experienced specialists around a changing market, then turn technical claims into stories, launches, research, and industry conversations.

- **Founded:** 2007
- **Headquarters:** Los Angeles, United States
- **Founders:** Jason Damata (Founder and CEO)
- **Team size:** Apollo lists 21 employees; Fabric's founder reported a broader consortium of 72 collaborators in 2023, so the operating network was materially larger than conventional employee counts suggest.
- **Products:** Strategic communications and go-to-market, Fabric Studios, TVREV, The Measure, Research and industry education
- **Notable:** The founder's 2023 operating recap reported work with 37 companies through a 72-person consortium., The 2023 public-relations team reported more than 11,000 unique articles or client mentions across leading U.S. media., The 2023 strategic-engagement team reported 200+ videos, eight editorial partnerships, 100+ million impressions, 500,000+ engagements and support for 100 events.

## Products & services

- **Strategic communications and go-to-market** — Brand strategy, identity development, public relations, launch planning, executive advising, rebrands, pivots and business acceleration for media, marketing, data and technology companies.
- **Fabric Studios** — Video production, animation, web design, live streams, global events and community activations, supported by an experiential space on Los Angeles' west side.
- **TVREV** — An owned analyst group and media network covering television's shift toward streaming, connected TV, advertising technology and new distribution models.
- **The Measure** — An owned publication that turns measurement and analytics data into reporting, newsletters, special reports and strategic consulting for advertising and media professionals.
- **Research and industry education** — Market research, white papers, workshops, reports, editorial partnerships, private strategy sessions, panels and webinars.

## Achievements

- The founder's 2023 operating recap reported work with 37 companies through a 72-person consortium.
- The 2023 public-relations team reported more than 11,000 unique articles or client mentions across leading U.S. media.
- The 2023 strategic-engagement team reported 200+ videos, eight editorial partnerships, 100+ million impressions, 500,000+ engagements and support for 100 events.
- The 2023 insights team reported 5,000+ insights, 42 special reports and 47 newsletters.
- TVREV reported analyst services for 18 companies and more than 300 articles in 2023.
- Jason Damata was named to Advertising Age's 2015 40 Under 40, and work associated with his career earned Cannes Gold Lions for branded-entertainment innovation.
- Fabric is listed as a platinum sponsor by Polar Bears International.

## Latest updates

- **2026-08** — The Measure continued publishing reporting and interviews on media measurement, streaming, sports media, the creator economy and advertising technology, with its Ghost profile showing about 9,000 subscribers.
- **2026-07** — Jason Damata appeared on TVREV's In the Vicinity and described Fabric as the owner of TVREV and The Measure ahead of the agency's eighteenth anniversary.
- **2026-09** — Fabric's main domain displayed a private, access-code-gated publication landing page branded Medianexis and subtitled 'The Business of Media, Ads & Measurement'; the company's LinkedIn page remained active.

## Links

- Website: https://www.fabric.media/
- LinkedIn: https://www.linkedin.com/company/fabric-media-inc-
- Twitter/X: https://twitter.com/fabric_media
- Instagram: https://www.instagram.com/fabricstudiosla
- Facebook: https://facebook.com/fabricmagazine

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Profile page: https://yespress.io/fabric-media
Published by YesPress — https://yespress.io
Last updated: 2026-09-15