# Evan Kirkham

> Evan Kirkham is the Austin-based co-founder and CEO of Outlier, a subscription sports betting research company. A former Dallas securities litigator and political campaign worker, he co-founded Colorcast before helping pivot the sports commentary business into analytics. Outlier also develops React Live for in-game research.

- **Role:** Co-founder and CEO at Outlier
- **Organizations:** Outlier, Colorcast, Carrington Coleman, Romney for President, National Republican Senatorial Committee
- **Education:** University of Mississippi, Juris Doctor, Southern Methodist University Dedman School of Law
- **Known for:** Co-founded Colorcast and led the business through its transition to Outlier., Colorcast won the 2021 SXSW one-minute pitch competition., Outlier’s October 2024 podcast appearance described more than 500,000 bets per week routed to sportsbook partners.

## Career timeline

- **2012** — Worked in fundraising for Mitt Romney’s presidential campaign.
- **2017** — Graduated from SMU law school and began securities litigation work at Carrington Coleman.
- **2020** — Left litigation; Colorcast launched in late 2020.
- **2021** — Colorcast won the SXSW one-minute pitch competition and added Vic Mensa as an adviser and part-owner.
- **2022** — Announced the Outlier product and company rebrand in November, with rollout continuing into early 2023.
- **2024** — Discussed abandoning a fundraising process in favor of organic growth.
- **2025** — Outlier announced growth financing in December.
- **2026** — Outlier expanded its product family with React Live and acquired SportsCapital intellectual property in March.

## Achievements

- Co-founded Colorcast and led the business through its transition to Outlier.
- Colorcast won the 2021 SXSW one-minute pitch competition.
- Outlier’s October 2024 podcast appearance described more than 500,000 bets per week routed to sportsbook partners.
- Outlier announced $5.7 million in equity and $5 million in user-acquisition financing in December 2025.

## Latest updates

- **2026-09** — Described an 18-person team, including five employees in New Orleans, and plans for further live analytics and Android availability.
- **2026-06** — Appeared on Sports Tech Allstars to discuss subscription economics, international markets and live analytics.
- **2026-03** — Outlier announced its acquisition of SportsCapital intellectual property to support React Live.

## Links

- Website: https://www.outlier.bet/
- LinkedIn: https://www.linkedin.com/in/evan-kirkham-581b1220

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Profile page: https://yespress.io/evan-kirkham
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
