# ETP Group

> ETP Group is a Singapore-headquartered enterprise software company that connects the systems behind modern retail: point of sale, customer records, promotions, product data, inventory, orders, warehouses, marketplaces and fulfilment. Founded in 1988 by Naresh Ahuja, it now markets cloud-native ETP Unify and Ordazzle alongside the hybrid ETP V5 suite, serving more than 500 brands across 17 countries, primarily in Asia Pacific, India and the Middle East.

- **Founded:** 1988
- **Headquarters:** Singapore, Singapore
- **Founders:** Naresh Ahuja (Founder, Chairman and CEO)
- **Team size:** Approximately 430 employees; LinkedIn lists a company-size band of 201-500.
- **Products:** ETP V5, Ordazzle, ETP Unify, Implementation and advisory services
- **Notable:** More than 35 years in enterprise retail software since its 1988 founding., ETP reports powering more than 500 brands across 17 countries., Expanded from early packaged software into a regional network across Asia Pacific, India and the Middle East.

## Products & services

- **ETP V5** — A hybrid enterprise omni-channel retail suite for large and mid-sized retailers, including POS, CRM, promotions, inventory, supply-chain, planning and analytics capabilities.
- **Ordazzle** — A cloud-native SaaS platform for ecommerce operations, including order, product information, warehouse, logistics and marketplace management with AI-assisted workflows.
- **ETP Unify** — A cloud-native, microservices-based unified-commerce platform that brings POS, CRM, promotions, product information, inventory, orders, warehousing, fulfilment and analytics onto one data foundation.
- **Implementation and advisory services** — Retail-domain consulting, localization, integration, deployment, training, support and customer-success services for enterprise rollouts.

## Achievements

- More than 35 years in enterprise retail software since its 1988 founding.
- ETP reports powering more than 500 brands across 17 countries.
- Expanded from early packaged software into a regional network across Asia Pacific, India and the Middle East.
- Launched Ordazzle in 2023 and ETP Unify in 2024 as cloud-native SaaS platforms.
- ETP Unify was examined in a 2024 IDC Market Note on unified retail commerce.
- ETP V5.5 R10 received PCI Secure Software Framework v1.2 certification in 2024.
- The ETP Mobile Store application received PCI DSS v4.0.1 certification in 2025.
- ETP Group announced ISO/IEC 27001:2022 certification in 2025.

## Latest updates

- **2026-06** — ETP presented ETP Unify and Ordazzle at NRF 2026: Retail's Big Show Asia Pacific in Singapore.
- **2025-08** — The company published a detailed account of AI use cases across forecasting, recommendations, order screening and retail operations.
- **2025-07** — ETP announced ISO/IEC 27001:2022 certification and PCI DSS v4.0.1 certification for its Mobile Store application.
- **2025-02** — Gynoveda went live with ETP Unify to support its retail expansion and connected commerce operations.
- **2024-11** — ETP V5.5 R10 achieved PCI Secure Software Framework v1.2 certification.
- **2024-03** — ETP launched ETP Unify, combining retail and ecommerce capabilities in a cloud-native unified-commerce platform.

## Links

- Website: https://www.etpgroup.com
- LinkedIn: https://www.linkedin.com/company/etp-international
- Twitter/X: https://twitter.com/etpgroup
- YouTube: https://www.etpgroup.com/videos
- Facebook: https://facebook.com/pages/ETP-International/189970977730838

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Profile page: https://yespress.io/etp-group
Published by YesPress — https://yespress.io
Last updated: 2026-08-15
