# Etienne Hernandez-Medina

> Etienne Hernandez-Medina is the founder and CEO of H&M Communications, branded H+M, an independent public relations and cross-cultural marketing consultancy based in the Los Angeles area. His career includes senior roles at global agencies and Universal Pictures, campaigns for major film studios, and professional service through HPRA and the Television Publicity Executives Committee. In 2026 he was named a Diversity Action Alliance Industry Legend and announced as HPRA’s forthcoming ¡BRAVO! DEI Champion of the Year honoree.

- **Role:** Founder and CEO at H&M Communications (H+M)
- **Organizations:** H&M Communications (H+M), Crave It PR, Hispanic Public Relations Association (HPRA), Television Publicity Executives Committee (TPEC)
- **Education:** Speech communication and political science (fields of study; exact degree title not verified), University of Miami
- **Known for:** Collegiate debate All-American at the University of Miami, as stated in HPRA’s 2026 announcement., Founded H+M Communications., Led H+M through four HPRA ¡BRAVO! Agency of the Year wins.

## Career timeline

- **1980** — Arrived in the United States from Cuba during the Mariel boatlift at age seven.
- **Before H+M** — Held senior roles at Ketchum, Golin, Edelman and Weber Shandwick and served as EVP of Publicity and Corporate Communications at Universal Pictures; exact dates not verified.
- **2003** — H+M’s own website dates its garage beginnings to 2003. Some later reports use 2004.
- **2016** — H+M’s Straight Outta Compton campaign for Universal Pictures received an In2 SABRE Award in Non-Journalist Influencers and Communities.
- **2020** — Participated in the Museum of Public Relations’ Celebrating Latino PR History event.
- **2022** — Joined the TPEC executive committee.
- **2024** — H+M and Warner Bros. received three HPRA ¡BRAVO! campaign honors for Blue Beetle.
- **2025** — Spoke at HPRA’s Leadership Cumbre; H+M won its fourth HPRA Agency of the Year honor.
- **2026** — Named a Diversity Action Alliance G.E.M.S. Industry Legend.
- **2026-10-20** — HPRA announced him as its 2026 ¡BRAVO! DEI Champion of the Year, with the ceremony scheduled for November 19.

## Achievements

- Collegiate debate All-American at the University of Miami, as stated in HPRA’s 2026 announcement.
- Founded H+M Communications.
- Led H+M through four HPRA ¡BRAVO! Agency of the Year wins.
- Named a 2026 Diversity Action Alliance Industry Legend.
- Selected for the 2026 HPRA ¡BRAVO! DEI Champion of the Year Award; ceremony forthcoming as of October 22, 2026.

## Latest updates

- **2026-10** — HPRA announced his selection as 2026 ¡BRAVO! DEI Champion of the Year. The award event is scheduled for November 19, 2026, in Los Angeles.
- **2026-09** — Recognized in the Diversity Action Alliance’s 2026 G.E.M.S. Industry Legends class, celebrated at the September 16 event in New York.

## Links

- Website: https://hm-com.com/
- LinkedIn: https://www.linkedin.com/in/etienne-hernandez-medina-06a6016

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Profile page: https://yespress.io/etienne-hernandez-medina
Published by YesPress — https://yespress.io
Last updated: 2026-10-22