# Ethos Marketing and Design

> Ethos Marketing and Design, now branded Ethos | Vont, is a 100% employee-owned full-service agency in Westbrook, Maine. Founded in 1999, it combines brand research, strategy and creative work with Vont's digital marketing, web development and measurement capabilities, serving organizations in higher education, public health, food and beverage, financial services and the nonprofit sector.

- **Founded:** 1999
- **Headquarters:** Westbrook, United States
- **Founders:** Glenn Rudberg (Co-founder), Ted Darling (Co-founder), Judy Trepal (Co-founder)
- **Products:** Brand strategy and identity, Digital marketing and media, Web design and development, Behavior-change campaigns, Video, PR and social content
- **Notable:** Converted from a closely held partnership to a 100% employee-owned S corporation through an ESOP in 2017., Reported a 33% increase in on-exchange membership and a 28% increase in aided awareness for Community Health Options., Reported a 40% increase in applications, a 10%+ landing-page lead-to-application rate and nearly 25% organic traffic growth for Hobart and William Smith Colleges.

## Products & services

- **Brand strategy and identity** — Research, positioning, naming, visual identity, campaign platforms, copywriting and packaging design.
- **Digital marketing and media** — Paid search, display, social, SEO/SEM, content, email, media planning and buying, analytics and conversion optimization.
- **Web design and development** — Digital strategy, user experience, website design, development, landing pages and CRM or attribution integrations.
- **Behavior-change campaigns** — Audience research and campaigns designed to change awareness, intention or action in public health and public-interest programs.
- **Video, PR and social content** — Video production, public relations, social strategy, community management and multiplatform content production.

## Achievements

- Converted from a closely held partnership to a 100% employee-owned S corporation through an ESOP in 2017.
- Reported a 33% increase in on-exchange membership and a 28% increase in aided awareness for Community Health Options.
- Reported a 40% increase in applications, a 10%+ landing-page lead-to-application rate and nearly 25% organic traffic growth for Hobart and William Smith Colleges.
- Reduced total checkout abandonment for Checks For Less from 68.0% to 61.9% after diagnosing friction in a 12-step purchase flow.
- A/B testing for VIP Tires & Service doubled paid-search click-through rate from 1.18% to 2.36% when the headline led with the retailer rather than the tire brand.
- A Wild Blueberries campaign produced a reported 388% rise in website sessions and added nearly 100,000 Facebook fans in just over a year.

## Latest updates

- **2026-08** — Ethos | Vont launched a redesigned website and refreshed presentation centered on the line 'Make Truth Compelling.'
- **2025-09** — Results Marketing and Design, doing business as Ethos, appeared in a Maine Bureau of Highway Safety procurement decision with Tim Blackstone identified as CEO.
- **2025-04** — The State of Maine's marketing and communications vendor list published Ethos' service rates and identified Tim Blackstone as the executive authorized to sign.

## Links

- Website: https://www.ethosvont.com/
- LinkedIn: https://www.linkedin.com/company/ethos-marketing-and-design
- Twitter/X: https://twitter.com/ethosmarketing
- Instagram: https://instagram.com/ethosvont/
- Facebook: https://www.facebook.com/vontweb/

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Profile page: https://yespress.io/ethos-marketing-and-design
Published by YesPress — https://yespress.io
Last updated: 2026-09-21