# Eric Min

> Eric Min is the co-founder and CEO of Zwift, the multiplayer fitness platform that turned indoor cycling from solitary winter maintenance into a social, game-like world. A longtime cyclist and former finance technology entrepreneur, he assembled the founding team behind Zwift in 2014 after work and family commitments made outdoor riding difficult. He remains closely identified with the product and its community, while guiding Zwift through a sharper cycling focus, hardware expansion, personalization, the 2026 acquisition of Rouvy, and a long-term North American junior development project.

- **Role:** Co-Founder and CEO at Zwift
- **Organizations:** Zwift, Sakonnet Technology, J.P. Morgan
- **Known for:** Co-founded Zwift and helped turn a three-mile invite-only beta into a global multiplayer fitness platform., Built on earlier experience co-founding and selling Sakonnet Technology., Helped establish virtual cycling competition in partnership with professional teams and cycling's governing institutions.

## Career timeline

- **Before 2014** — Worked in finance, including as a vice president at J.P. Morgan, and co-founded commodities trading and risk-management software company Sakonnet Technology.
- **2012-2013** — After selling Sakonnet Technology, began exploring how to make indoor cycling social and found Jon Mayfield's hobby-built trainer software online.
- **2014** — Co-founded Zwift with Jon Mayfield, Scott Barger and Alarik Myrin; the invite-only Jarvis Island beta opened in September.
- **2015** — Zwift became a paid product after progressing from closed to open beta.
- **2019** — Publicly outlined an ambition to establish cycling esports as an authentic athletic discipline with Olympic potential.
- **2020** — Led Zwift through a $450 million Series C financing intended to accelerate software and hardware development.
- **2024** — Returned to the role of sole CEO during a workforce reduction and led a narrower focus on cycling, onboarding, community and gamification; Zwift Ride also launched.
- **2025** — Described Zwift's investment in personalized content recommendations and a leaner operating model.
- **2026** — Announced Zwift's acquisition of Rouvy and a long-term North American junior racing program with Canyon and Pedal Mafia.

## Achievements

- Co-founded Zwift and helped turn a three-mile invite-only beta into a global multiplayer fitness platform.
- Built on earlier experience co-founding and selling Sakonnet Technology.
- Helped establish virtual cycling competition in partnership with professional teams and cycling's governing institutions.
- Oversaw Zwift's expansion from software into connected cycling hardware, including Zwift Ride.
- Sustained a strong personal presence in the product through community rides and regular use of Zwift.

## Latest updates

- **2026-06** — Zwift, Canyon and Pedal Mafia announced a long-term North American U19 development project for men's and women's riders, with racing planned from 2027.
- **2026-04** — Zwift announced the acquisition of Rouvy, with the two platforms set to retain separate brands, roadmaps and subscriptions.
- **2025-11** — Min said Zwift was investing in AI-assisted content recommendations while keeping the company's primary focus on cycling.
- **2024-12** — Min described a leaner Zwift focused on community, easier onboarding and gamification after the year's workforce reduction.
- **2024-07** — In extended interviews, Min discussed Zwift's roughly one million subscribers, its hardware strategy, price increase and product priorities.

## Links

- Website: https://www.zwift.com
- LinkedIn: https://www.linkedin.com/in/eric-min-82251b4
- Twitter/X: https://x.com/werkdodger
- Instagram: https://www.instagram.com/werkdodger/
- Facebook: https://www.facebook.com/werkdodger

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Profile page: https://yespress.io/eric-min
Published by YesPress — https://yespress.io
Last updated: 2026-09-27