# Eric Berry

> Eric Berry is a New York investor and entrepreneur, co-founder and managing partner of Averin, and co-founder and former CEO of TripleLift. An MIT-trained engineer and NYU Law graduate, he worked at Simpson Thacher & Bartlett and AppNexus before founding TripleLift with Ari Lewine and Shaun Zacharia in 2012. He led the advertising technology business through its 2021 majority-stake acquisition by Vista Equity Partners at a reported $1.4 billion valuation, then stepped down as CEO in 2022.

- **Role:** Co-founder and Managing Partner at Averin
- **Organizations:** Averin, TripleLift, AppNexus, Simpson Thacher & Bartlett, Extern, TVision Insights, Environmental Defense Fund
- **Education:** S.B.; personal site lists computer science and biomedical engineering, Massachusetts Institute of Technology, M.Eng. in Electrical Engineering and Computer Science, Massachusetts Institute of Technology, J.D., New York University School of Law
- **Known for:** Co-founded TripleLift and led it as CEO from 2012 to 2022., Led TripleLift through a majority-stake sale to Vista Equity Partners at a reported $1.4 billion valuation in 2021., TripleLift raised approximately $16 million-$16.5 million in equity financing before the sale; accounts round the figure differently.

## Career timeline

- **2008-2010** — Attorney in private equity at Simpson Thacher & Bartlett.
- **2010** — Joined AppNexus in product architecture and client services.
- **2012** — Co-founded TripleLift with Ari Lewine and Shaun Zacharia.
- **2019** — Won the EY Entrepreneur Of The Year New York award in Marketing and Advertising.
- **2021** — Vista Equity Partners acquired a majority stake in TripleLift at a reported $1.4 billion valuation.
- **2022** — Stepped down as TripleLift CEO in October; the announcement said he would remain a director.
- **2023** — Publicly identified as co-founder and co-managing partner of Bedford Bridge.
- **2025** — Announced that Bedford Bridge had become Averin on May 5.

## Achievements

- Co-founded TripleLift and led it as CEO from 2012 to 2022.
- Led TripleLift through a majority-stake sale to Vista Equity Partners at a reported $1.4 billion valuation in 2021.
- TripleLift raised approximately $16 million-$16.5 million in equity financing before the sale; accounts round the figure differently.
- EY Entrepreneur Of The Year 2019 New York award winner, Marketing and Advertising.

## Latest updates

- **2026-07** — Appeared on the Founders Network podcast to discuss TripleLift’s early pivots, financing and exit.
- **2025-05** — Published the announcement that Bedford Bridge was now Averin.
- **2024-12** — Appeared on Special Sauce to discuss moving from law into advertising and building a company’s operating infrastructure.

## Links

- Website: https://ericzberry.com/
- LinkedIn: https://www.linkedin.com/in/ezberry
- Twitter/X: https://twitter.com/ezberry

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Profile page: https://yespress.io/eric-berry
Published by YesPress — https://yespress.io
Last updated: 2026-10-16