# Emporia Energy

> Emporia Energy is a Littleton, Colorado hardware-and-software company that sells homeowners a cheap circuit-level energy monitor, Level 2 and bidirectional EV chargers, smart plugs and home batteries, then ties them together in one app. The pitch is unglamorous and specific: give people minute-by-minute visibility into where their electricity goes, charge no monthly fee, and undercut rivals on price. Founded in 2018 by former energy trader Shawn McLaughlin, the company now says it is connected to more than 400,000 homes and is quietly assembling them into the country's largest residential virtual power plant - a bet that got a strong vote of confidence when Siemens took a stake in August 2025.

- **Founded:** 2018
- **Headquarters:** Littleton, Colorado, United States
- **Founders:** Shawn McLaughlin (Founder & CEO)
- **Team size:** ~95 employees
- **Products:** Emporia Vue Home Energy Monitor, Classic Level 2 EV Charger, Pro Level 2 EV Charger, V2X / Bidirectional Charging, Smart Plugs
- **Notable:** Connected to more than 400,000 homes, Analyzes 50 billion+ energy data points, Describes itself as the #1 residential virtual power plant in the United States

## Products & services

- **Emporia Vue Home Energy Monitor** — A monitor installed directly in the home's electrical panel that tracks whole-home and circuit-level electricity use (up to 16 circuits) at roughly one-second granularity, delivering data through the Emporia app with no monthly subscription. The Vue 3 (2024) added independent voltage measurement, an Ethernet option and appliance control, and acts as the hub that automates connected Emporia devices.
- **Classic Level 2 EV Charger** — Budget-friendly, UL-listed, Energy Star Level 2 home EV charger up to 48A, with app control, scheduling and load balancing; available in J1772 and NACS/Tesla connector versions, and an Invite2Charge access-control variant for multi-family and workplaces.
- **Pro Level 2 EV Charger** — A $599 charger with built-in PowerSmart load management that reads available capacity via the Vue monitor and dynamically throttles charge rate as appliances cycle - letting many homes add a charger without a costly panel upgrade.
- **V2X / Bidirectional Charging** — A stated strategic direction that treats the EV's battery as home and grid storage (vehicle-to-home / vehicle-to-grid); Emporia has demonstrated and promoted bidirectional charging as a coming capability.
- **Smart Plugs** — Wi-Fi energy-monitoring smart plugs that track and control individual appliances; repeatedly named a best overall / best energy-monitoring smart plug by reviewers.
- **Alpha-ESS Home Battery System** — A modular home battery (inverter plus stackable 8.2 kWh modules, up to ~49 kWh) that stores solar or off-peak energy and participates in load-shifting and demand response.
- **Emporia Energy App / Home Energy Management Platform** — The software layer tying together monitor, chargers, plugs, batteries and third-party thermostats and appliances, with time-of-use scheduling, real-time monitoring and automation.
- **PowerSmart Load Management** — Dynamic load-management technology that adjusts EV charge rates and device loads in real time to avoid panel upgrades and reduce peak demand.
- **Invite2Charge Multi-User Access** — Multi-user access feature that lets multiple people share and manage EV charging on the same charger.
- **Residential Virtual Power Plant / Demand Response** — Aggregation of connected homes into a virtual power plant, enrolling batteries and flexible loads into utility demand-response and savings programs.

## Achievements

- Connected to more than 400,000 homes
- Analyzes 50 billion+ energy data points
- Describes itself as the #1 residential virtual power plant in the United States
- Secured a strategic investment from Siemens in August 2025
- Brought a bidirectional V2X EV charger to market in 2024
- Undercut incumbents on price - Vue monitor from ~$99 with no monthly fee versus ~$300+ rivals
- Ranked in the top 2 of J.D. Power's EV charging experience study (2025)
- Chargers and smart plugs named 'best budget' / 'best overall' by Wirecutter, CNET, Car and Driver and others

## Latest updates

- **2025-08** — Siemens became a part shareholder of Emporia through a strategic investment, deepening integration with Siemens' Inhab home energy platform.
- **2025-04** — Launched the Pro Level 2 EV charger ($599) with built-in PowerSmart load management to help homes skip costly panel upgrades.
- **2025-03** — Ranked in the top 2 of J.D. Power's EV charging experience study; reports 400,000+ connected homes and 50 billion+ data points.
- **2024-06** — Honda made a strategic investment and signed a joint-development agreement with Emporia on smart charging and home energy.
- **2024-03** — Launched the third-generation Vue 3 home energy monitor with independent voltage measurement and appliance control.

## Links

- Website: https://www.emporiaenergy.com
- LinkedIn: https://www.linkedin.com/company/emporiaenergy
- Twitter/X: https://twitter.com/emporia_energy
- YouTube: https://www.youtube.com/@EmporiaEnergy
- Instagram: https://www.instagram.com/emporia_energy/
- Facebook: https://www.facebook.com/EmporiaEnergy

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Profile page: https://yespress.io/emporia
Published by YesPress — https://yespress.io
Last updated: 2026-08-20