# Embolden Beverage Group

> Embolden Beverage Group is a San Diego craft-beverage company operating Embolden Beer Co., New Motion Beverages and Shogun by Embolden from one Miramar brewhouse and tasting room. It sells craft beer, hard tea, seltzer and kombucha through direct taproom sales, events, e-commerce and wholesale distribution, using a broad menu to bring beer and non-beer drinkers into the same social space.

- **Founded:** 2020
- **Headquarters:** San Diego, United States
- **Founders:** Kyle Pool (CEO and Co-Founder), Andy Sist (Co-Founder and CFO), Megan Alkana (Co-Founder), Ari Jarrell (Co-Founder), Cody Morris (Founding brewer)
- **Team size:** LinkedIn lists 11-50 employees; supplied company data lists 4 employees, so the current count is uncertain.
- **Products:** Embolden Beer Co., New Motion Beverages, Shogun by Embolden, Miramar tasting room, Online shop and nationwide shipping
- **Notable:** Opened New Motion Beverages and Embolden Beer Co. together on November 21, 2020., Named best new brewery in the 2020 San Diego Beer News awards, according to company fundraising materials., Selected as a San Diego Magazine critic's pick for best new brewery in 2021, according to company fundraising materials.

## Products & services

- **Embolden Beer Co.** — Craft beer label spanning West Coast and hazy IPAs, lagers, blonde ales, stouts and seasonal releases.
- **New Motion Beverages** — Hard sparkling tea, hard seltzer, hard kombucha and related alternative alcoholic beverages; its hard teas are marketed as vegan, gluten-free, no-sugar-added and under 3 grams of sugar per serving.
- **Shogun by Embolden** — Japanese-influenced craft-beer series using ingredients including matcha, hojicha, ube and yuzu.
- **Miramar tasting room** — A 30-tap, dog- and family-friendly venue with an outdoor garden, rotating food vendors, private events and beverages to go.
- **Online shop and nationwide shipping** — Direct-to-consumer sales of eligible beverages and merchandise; the company website advertises nationwide beverage shipping.
- **Wholesale distribution** — Sales to retailers, bars and restaurants through distribution relationships in California, Arizona and international accounts including Japan.

## Achievements

- Opened New Motion Beverages and Embolden Beer Co. together on November 21, 2020.
- Named best new brewery in the 2020 San Diego Beer News awards, according to company fundraising materials.
- Selected as a San Diego Magazine critic's pick for best new brewery in 2021, according to company fundraising materials.
- Reached roughly $1 million in trailing-12-month sales with 20% growth in a fundraising profile last updated in 2022.
- Broken Record West Coast IPA won gold at the 2025 San Diego County Fair Craft Beer Competition.
- Expanded distribution beyond Southern California to Arizona and Japan.

## Latest updates

- **2023-06** — KUSI visited the Miramar brewery during San Diego Beer Weekend.
- **2024** — The company developed Shogun by Embolden with Matcha Cafe Maiko, expanding into Japanese-influenced beers.
- **2025-04** — Broken Record West Coast IPA won gold at the 2025 San Diego County Fair Craft Beer Competition.
- **2026-03** — The Wefunder campaign page showed $300,333 raised from 15 investors.
- **2026-07** — Shogun's Midnight in Tokyo Matcha Hazy IPA appeared at a Brewers Association East Meets West lunch in London.
- **2026-08** — The company website listed 30 beverages across Embolden, New Motion and Shogun, with current tasting-room service and nationwide shipping advertised.

## Links

- Website: https://newmotion-embolden.com/
- LinkedIn: https://www.linkedin.com/company/emboldenbev
- Instagram: https://www.instagram.com/emboldenbeerco/
- Facebook: https://www.facebook.com/emboldenbeerco/

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Profile page: https://yespress.io/embolden-beverage-group
Published by YesPress — https://yespress.io
Last updated: 2026-08-22