# Elicia Azali

> Elicia Azali is the chief marketing officer of Beazer Homes, where she leads national brand strategy, digital customer experience, customer insights, analytics and regional marketing. An Ohio State graduate who began her career in brand management at Procter & Gamble, she later held marketing leadership roles at Nationwide, The General and American Family Insurance. Her work connects customer insight to operating decisions, and her service includes the Shaquille O'Neal Foundation board, the Morehouse College business advisory board and Color Vision.

- **Role:** Chief Marketing Officer at Beazer Homes
- **Organizations:** Beazer Homes, American Family Insurance Group, The General, Nationwide Insurance, Procter & Gamble, The Shaquille O'Neal Foundation, Morehouse College Division of Business and Economics, Color Vision
- **Education:** BSBA in Marketing, The Ohio State University Fisher College of Business, Chief Marketing Officer Program, Kellogg Executive Education
- **Known for:** Inducted into the American Advertising Federation Advertising Hall of Achievement in 2023., Named to Ad Age's 40 Under 40 class of 2021., Named a She Runs It Working Mother of the Year in 2022.

## Career timeline

- **2005** — Graduated from The Ohio State University Fisher College of Business and began a career that included brand management at Procter & Gamble.
- **Before 2019** — Held multiple leadership roles at Nationwide Insurance across marketing, advertising, product lines and innovation.
- **2019** — Joined The General as senior vice president of marketing; later served as chief revenue officer.
- **2021** — Became enterprise chief marketing officer of American Family Insurance Group, leading marketing and customer functions across its portfolio.
- **2024** — Joined Beazer Homes as chief marketing officer and a member of its senior leadership team.
- **2025** — Helped introduce Beazer's Enjoy the Great Indoors brand refresh, translating building performance into customer-facing benefits.

## Achievements

- Inducted into the American Advertising Federation Advertising Hall of Achievement in 2023.
- Named to Ad Age's 40 Under 40 class of 2021.
- Named a She Runs It Working Mother of the Year in 2022.
- Received The Ohio State University Fisher College of Business Pace Setters Award in 2005 and Pace Setters Executive Award in 2021.
- Received the Fisher Alumni Award in 2024.
- Led marketing for American Family Insurance Group's multibrand portfolio, described publicly as representing $14 billion in sales.
- Serves on the board of The Shaquille O'Neal Foundation and the Morehouse College business advisory board, and helped found Color Vision's board.

## Latest updates

- **2026-03** — Appeared on the Same Game Different Turf podcast to discuss her path from Northeast Ohio to executive leadership, mentorship, authenticity and the idea of collecting broad experiences through a 'career passport.'
- **2026-01** — Discussed at CES how Beazer uses building science and technology to connect healthier living and lower monthly costs with the homebuying decision.
- **2025-10** — Beazer Homes launched the Enjoy the Great Indoors brand refresh; Azali described it as a company-wide effort to put customer needs first and connect home performance with affordability and comfort.
- **2025** — Shared Beazer's customer-centered brand and sales approach at the Home Builder Digital Marketing Summit.
- **2024-05** — Joined Beazer Homes as chief marketing officer.

## Links

- Website: https://www.beazer.com
- LinkedIn: https://www.linkedin.com/in/elicia-azali
- Twitter/X: https://twitter.com/eliciaazali

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Profile page: https://yespress.io/elicia-azali
Published by YesPress — https://yespress.io
Last updated: 2026-08-14