# ElasticRun

> ElasticRun connects brands, marketplaces and retailers to an asset-light Indian logistics network. Its rural distribution business supplies kirana stores, SwiftER provides multi-speed fulfilment, and Libera sells supply-chain software.

- **Founded:** 2016
- **Headquarters:** Pune, India
- **Founders:** Sandeep Deshmukh (Co-founder and CEO), Shitiz Bansal (Co-founder and CTO), Saurabh Nigam (Co-founder and COO)
- **Products:** Rural kirana distribution, SwiftER, Libera, Private-label consumer products
- **Notable:** Reached a reported US$1.5 billion valuation in February 2022., FY25 reported loss narrowed to approximately INR 145 crore., Company reported 1,000+ fulfilment centres and five million-plus daily shipments in July 2026.

## Products & services

- **Rural kirana distribution** — Connects FMCG and regional brands with rural retailers through aggregated logistics capacity.
- **SwiftER** — White-label multi-speed fulfilment, including two-hour, same-day and next-day delivery, shared storage, inventory and returns.
- **Libera** — AI-enabled supply-chain SaaS including transport, warehouse, route planning, workforce and control-tower tools.
- **Private-label consumer products** — Reported brands include Esmo detergent, Popillo confectionery, Wiki Wiki noodles, Delible snacks and Coco Breeze hair oil.

## Achievements

- Reached a reported US$1.5 billion valuation in February 2022.
- FY25 reported loss narrowed to approximately INR 145 crore.
- Company reported 1,000+ fulfilment centres and five million-plus daily shipments in July 2026.

## Latest updates

- **2025-11** — Reported FY25 operating revenue of INR 2,653 crore and loss of approximately INR 145 crore; private labels and regional brands improved margins.
- **2026-02** — Shipway announced ElasticRun integration across six cities, initially for intra-city deliveries.
- **2026-07** — CEO interview described quick commerce as a current business driver and continued emphasis on unit economics.

## Links

- Website: https://elastic.run
- LinkedIn: https://www.linkedin.com/company/elasticrun/
- Twitter/X: https://twitter.com/elastic_run
- Instagram: https://www.instagram.com/elasticrunofficial/
- Facebook: https://www.facebook.com/elasticrunofficial/

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Profile page: https://yespress.io/elasticrun
Published by YesPress — https://yespress.io
Last updated: 2026-10-11