# Eitan Winer

> Eitan Winer is the co-founder and CEO of Maverick, a San Francisco startup that uses generative AI to send personalized videos and AI-optimized email at scale for ecommerce brands. Raised in La Paz, Bolivia and trained in Management Science & Engineering at Stanford, he spent eight years building products at mobile gaming company Pocket Gems and ran an alpaca-apparel store on Shopify before teaming up with engineer Debarshi Chaudhuri in 2021. Maverick records a merchant once, then uses lip-sync and face-sync models to generate thousands of customer-specific videos, aiming to make online shopping feel as personal as walking into a store.

- **Role:** Co-Founder and CEO at Maverick
- **Organizations:** Maverick, Pocket Gems, Stanford University
- **From:** La Paz, Bolivia
- **Nationality:** Bolivian
- **Education:** BS and MS, Management Science & Engineering, Stanford University
- **Known for:** Co-founded and leads Maverick, a venture-backed AI personalization platform for ecommerce, Raised roughly $4.1M in total funding from investors including Signia Venture Partners, Global Founders Capital, Unpopular Ventures and Hack VC, Built technology that generated 200,000+ personalized videos for ecommerce brands by 2022

## Career timeline

- **2013** — Joined Pocket Gems, eventually serving as Director of Product
- **2021** — Left Pocket Gems and co-founded Maverick with Debarshi Chaudhuri
- **2022** — Closed $2.7M seed round led by Signia Venture Partners; 200,000 personalized videos sent
- **2024** — Raised additional funding (~$1.4M), bringing total funding to ~$4.1M; expanded into AI-powered email revenue optimization

## Achievements

- Co-founded and leads Maverick, a venture-backed AI personalization platform for ecommerce
- Raised roughly $4.1M in total funding from investors including Signia Venture Partners, Global Founders Capital, Unpopular Ventures and Hack VC
- Built technology that generated 200,000+ personalized videos for ecommerce brands by 2022
- Reported campaign ROI of $10-$40 in revenue per dollar spent on personalized video
- Earned BS and MS from Stanford in Management Science & Engineering

## Latest updates

- **2024-05** — Maverick raised additional funding (~$1.4M latest) and broadened its product into AI-driven email content and revenue optimization for ecommerce.

## Links

- Website: https://trymaverick.com
- LinkedIn: https://www.linkedin.com/in/eitanwiner/
- Twitter/X: https://x.com/EitanWiner

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Profile page: https://yespress.io/eitan-winer
Published by YesPress — https://yespress.io
Last updated: 2026-06-24