# ECRS

> ECRS is a privately held retail technology company whose CATAPULT platform connects point of sale, self-checkout, online shopping, inventory, loyalty, and enterprise management through shared transaction logic. It serves grocers and other retailers with software, hardware, supplier connectivity, training, and support.

- **Founded:** 1989
- **Headquarters:** Boone, United States
- **Founders:** Pete Catoe (Founder & CEO)
- **Products:** CATAPULT, CATAPULT WebCart, Gateway, CATAPULT Cognition, DemandFill 3.0
- **Notable:** CUB completed a 107-store conversion in nine months in 2023., Achieved Certified Evergreen status in November 2019., Opened a Boone deployment center in March 2023.

## Products & services

- **CATAPULT** — Retail transaction platform with shared logic across checkout, inventory, loyalty, and enterprise operations.
- **CATAPULT WebCart** — Native online ordering and click-and-collect solution.
- **Gateway** — Supplier EDI network for automated purchasing and receiving.
- **CATAPULT Cognition** — AI-powered analytics and reporting platform introduced in August 2023.
- **DemandFill 3.0** — Predictive ordering using demand, weather, and other attributes.
- **Artemis** — Personalized product, coupon, and promotional recommendations in WebCart.
- **AutoScale Max** — Deli scale that operates within CATAPULT transaction logic.
- **Self-checkout and POS hardware** — Terminals and self-service configurations, including Express Market.
- **reciProfity** — Cloud food costing, inventory control, and recipe management; acquired in 2023.
- **CATAPULT Passport API** — API connectivity, prebuilt integrations, and custom development services.
- **Training and support** — Implementation assistance, virtual Fundamentals instruction, and technical support.

## Achievements

- CUB completed a 107-store conversion in nine months in 2023.
- Achieved Certified Evergreen status in November 2019.
- Opened a Boone deployment center in March 2023.
- ECRS reported grocery-category first place and overall second place in the 2020 RIS Software LeaderBoard.

## Latest updates

- **2025-02** — Announced Artemis-powered personalized recommendations for CATAPULT WebCart.
- **2025-12** — Published anonymous retailer accounts of DemandFill 3.0 results; these are company-reported outcomes, not independent causal estimates.
- **2026-08** — Ignite 2026 brought retailers from 41 U.S. states and several international markets to Nashville for more than 50 educational sessions.

## Links

- Website: https://www.ecrs.com/
- LinkedIn: https://www.linkedin.com/company/ecr-software-corporation
- Twitter/X: https://twitter.com/ecrsoftware
- YouTube: https://www.youtube.com/c/ECRSoftware
- Instagram: https://www.instagram.com/ecrsoftwarecorp/
- Facebook: https://www.facebook.com/ECRSoftware

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Profile page: https://yespress.io/ecrs
Published by YesPress — https://yespress.io
Last updated: 2026-10-01
