# ECPR Texas

> ECPR Texas is an Austin-based civic impact communications firm that combines public relations, public affairs, crisis counsel, coalition building, digital media, video and events. Founded by Elizabeth Christian in 1995 and acquired in 2022 by former intern Kristin Marcum, the firm works mainly with Texas corporations, nonprofits, public institutions and professional associations on high-stakes public conversations and community-facing campaigns.

- **Founded:** 1995
- **Headquarters:** Austin, United States
- **Founders:** Elizabeth Christian (Founder)
- **Products:** Strategic public relations campaigns, Advocacy and public affairs communications, Crisis communications and management, Coalition building, Digital strategy and media buying
- **Notable:** Named PRovoke Media's 2026 IN2 SABRE Social Impact Agency of the Year for the Kerr County Flood Relief Fund work with the Community Foundation of the Texas Hill Country., Helped lead communications and community outreach for MLS2ATX from 2017 to 2019, contributing to the effort that brought Austin FC to the city., Reported roughly $15 million in earned media value and close to half a billion in reach during 15 months supporting the Austin Chamber of Commerce.

## Products & services

- **Strategic public relations campaigns** — Messaging, media relations, audience engagement, coalition support and campaign measurement for civic, corporate and nonprofit clients.
- **Advocacy and public affairs communications** — Stakeholder mapping, grassroots and grasstops engagement, legislative-session communications, op-eds and policy-aligned messaging; ECPR is not a registered lobbying firm.
- **Crisis communications and management** — Preparedness plans, scenario pressure tests, media training and rapid response across internal and external audiences.
- **Coalition building** — Coalition naming, branding, recruiting, digital infrastructure, community management, media strategy and campaign execution.
- **Digital strategy and media buying** — Programmatic advertising through NAVY, real-time sentiment tracking through VITALS, social media management, paid media and influencer marketing.
- **Video strategy and production** — Documentary-style and campaign video built around real voices, with production and distribution planning.
- **Event planning and execution** — Press conferences, community meetings, launches, groundbreakings and stakeholder events tied to communications goals.

## Achievements

- Named PRovoke Media's 2026 IN2 SABRE Social Impact Agency of the Year for the Kerr County Flood Relief Fund work with the Community Foundation of the Texas Hill Country.
- Helped lead communications and community outreach for MLS2ATX from 2017 to 2019, contributing to the effort that brought Austin FC to the city.
- Reported roughly $15 million in earned media value and close to half a billion in reach during 15 months supporting the Austin Chamber of Commerce.
- For the Texas Library Association, reported 553 media mentions, $8.9 million in earned media value, nearly 364 million estimated reach, more than 3,300 coalition members and 2.6 million paid-campaign impressions.
- For Ballet Austin's 2022/23 season, reported $545,000 in publicity value and reach above 18 million through community collaborations.
- Doubled positive media coverage for the Austin Board of REALTORS by December 2018 and helped a TREPAC fundraising campaign reach its second-highest total on record.
- Reached 30 years in business in 2025.
- Listed as a 2024 Austin Gives Big Heart finalist.

## Latest updates

- **2026-09** — Published a one-year reflection on recovery, partnership and purpose following work around a community crisis.
- **2026-02** — Won PRovoke Media's 2026 IN2 SABRE Social Impact Agency of the Year for the Kerr County Flood Relief Fund campaign with the Community Foundation of the Texas Hill Country.
- **2026-01** — Refreshed its brand and website around the positioning 'civic impact communications.'
- **2025-10** — Kristin Marcum discussed buying the firm where she began as an intern on the Founder In Progress podcast.
- **2025-05** — Kristin Marcum discussed ECPR's role in Austin's civic evolution on the Austin Eras podcast.

## Links

- Website: https://ecprtexas.com
- LinkedIn: https://www.linkedin.com/company/ecprtexas/
- Twitter/X: https://twitter.com/ECPRAustin
- Instagram: https://www.instagram.com/ecprtexas/
- Facebook: https://www.facebook.com/ECPRTX/

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Profile page: https://yespress.io/ecpr-texas
Published by YesPress — https://yespress.io
Last updated: 2026-09-20