# DXwand

> DXwand is a Dubai- and Cairo-based enterprise AI company whose ORXTRA platform lets large organisations build and deploy generative AI agents on top of their own documents, databases and workflows. Founded in 2018 by two former Microsoft executives, Ahmed Mahmoud and Mahmoud Gomaa, the company built its edge on two hard problems most Western vendors skipped: understanding spoken Arabic across its many dialects, and running useful AI cheaply enough that a bank or a ministry can afford to put it in front of millions of people. Its knowledge-mining and RAG engine removes the manual data-labelling step that normally stalls enterprise AI projects, and its agents ship as pre-built modules for customer service, procurement and HR, or as custom builds through a no-code Agent Builder that supports 20+ language models and 80+ data sources. DXwand serves financial services, government, healthcare, telecom, education, media and retail clients across MENA, has raised roughly $6.9 million to date including a $4 million Series A led by Shorooq Partners and Algebra Ventures, and says it reached about $5 million in annual recurring revenue while remaining profitable.

- **Founded:** 2018
- **Headquarters:** Dubai, United Arab Emirates
- **Founders:** Ahmed Mahmoud (Co-founder & Chief Executive Officer), Mahmoud Gomaa (Co-founder)
- **Team size:** ~32 employees (2024-2025 estimates)
- **Products:** ORXTRA, ORXTRA Agent Builder, Prism, Intelligent Customer Service Agent, Intelligent Procurement Agent
- **Notable:** Raised approximately $6.9M in total funding, including a $4M Series A co-led by Shorooq Partners and Algebra Ventures (closed December 2023, announced January 2024), Reported roughly $5M in annual recurring revenue while remaining profitable - unusual for an AI startup at Series A stage, Reported doubling revenue year over year since 2020

## Products & services

- **ORXTRA** — DXwand's generative AI agents platform. Combines knowledge intelligence, RAG, multi-LLM orchestration, agent building, analytics and enterprise integration in one system aimed at regulated industries.
- **ORXTRA Agent Builder** — No-code visual editor for building and modifying AI agents. Supports 20+ LLMs (open-source, commercial and DXwand fine-tuned), 80+ data sources, and a built-in scripting language for custom business logic. Company cites 8X faster time to market and 80% reduction in operational overhead.
- **Prism** — DXwand's proprietary small language model, tuned for Arabic and English. Reported to use up to 85% less GPU than comparable alternatives and fine-tunable for more sophisticated reasoning tasks.
- **Intelligent Customer Service Agent** — Pre-built agent for 24/7 support automation across WhatsApp, Messenger, web chat, SMS and call centres. DXwand cites offloading up to 90% of routine workload.
- **Intelligent Procurement Agent** — Pre-built agent automating RFP creation, bidder management and proposal evaluation. DXwand cites time savings of up to 85%.
- **Intelligent Human Resources Agent** — Pre-built agent handling employee onboarding, HR self-service and resume filtering.
- **Documents Intelligence** — Reviews, summarises and checks documents against policy for compliance-heavy workflows.
- **Generative Insights & Analytics** — Analyses unstructured enterprise data and generates dashboards, charts and diagrams that explain the reasoning behind answers.
- **Knowledge Mining Engine** — Proprietary engine that extracts structured knowledge from enterprise documents and databases without requiring manual data labelling.
- **DXP (Digital Assistant Platform)** — Earlier-generation conversational AI platform, distributed via Microsoft AppSource with editions for education and other verticals.

## Achievements

- Raised approximately $6.9M in total funding, including a $4M Series A co-led by Shorooq Partners and Algebra Ventures (closed December 2023, announced January 2024)
- Reported roughly $5M in annual recurring revenue while remaining profitable - unusual for an AI startup at Series A stage
- Reported doubling revenue year over year since 2020
- Facilitated more than 5 million customer and citizen conversations
- Ten filed patents covering its knowledge intelligence and agent tooling
- Built Prism, a proprietary small language model reported to use up to 85% less GPU than comparable alternatives
- Deployed 'Chat with Hamad' with Kuwait's Ministry of Education
- Obtained a MISA licence and established a Riyadh office to serve the Saudi market
- Listed on Microsoft AppSource and the Microsoft commercial marketplace
- Cited a leading trading platform achieving 3X conversion uplift and 70% advisor workload offload

## Latest updates

- **2026-01** — Company messaging centres on agentic AI, document intelligence and knowledge mining as the 2026 enterprise priority, with ORXTRA positioned as an autonomy layer over existing enterprise data.
- **2025-06** — ORXTRA listed on the Microsoft commercial marketplace in both SaaS and per-user offerings, broadening enterprise procurement paths.
- **2025-02** — Website and brand relaunched around ORXTRA as the flagship platform name, with pre-built agents for procurement, customer service and HR.
- **2024-07** — Announced plans to open a local office in Riyadh after obtaining a MISA licence, targeting one nationwide-impact initiative in Saudi Arabia.
- **2024-01** — Announced $4M Series A co-led by Shorooq Partners and Algebra Ventures with Dubai Future District Fund participating; earmarked for R&D in generative AI, knowledge mining and RAG plus expansion into Saudi Arabia and Africa.
- **2023-12** — Series A round formally closed.
- **2023-03** — Dubai Future District Fund invested in DXwand.

## Links

- Website: https://dxwand.com
- LinkedIn: https://www.linkedin.com/company/dxwand
- Twitter/X: https://twitter.com/dxwandapp
- YouTube: https://www.youtube.com/@dxwand
- Instagram: https://www.instagram.com/dxwand_ai/
- Facebook: https://facebook.com/dxwandapp

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Profile page: https://yespress.io/dxwand
Published by YesPress — https://yespress.io
Last updated: 2026-07-29