# Doug Milne

> Doug Milne is IGM Financial's Executive Vice-President and Chief Marketing Officer, leading marketing, digital, community, events and corporate communications across IGM, IG Wealth Management and Mackenzie Investments. A Toronto-born industrial engineer turned marketer, he brought experience from Procter & Gamble, Mars, Cara and TD to the long work of making financial brands clearer, more data-driven and more useful to clients.

- **Role:** Executive Vice-President and Chief Marketing Officer at IGM Financial Inc.
- **Organizations:** IGM Financial Inc., IG Wealth Management, Mackenzie Investments, TD Bank Group, Cara Operations, Mars, Procter & Gamble, Canadian Marketing Association, Association of Canadian Advertisers, United Way Centraide Canada, Junior Achievement, Alzheimer Society of Canada, Alpine Ontario Alpin
- **From:** Toronto, Canada
- **Education:** Bachelor of Applied Science and Engineering, Industrial Engineering, University of Toronto, Harvard Business School
- **Known for:** Built a marketing career of more than 25 years across consumer products, retail and financial services in Canada, the United States and Latin America., Led IGM Financial's integrated marketing, digital, community, events and corporate communications strategy across its portfolio brands., Helped execute the 2004 M&M's Great Color Quest, which supported the brand's first logo update in 60 years.

## Career timeline

- **2004** — Served as senior marketing manager for M&M's and helped lead the Great Color Quest and the brand's first logo update in 60 years.
- **Before 2013** — Held marketing roles at Procter & Gamble, Mars and Cara Operations, including Vice-President, Marketing at Cara.
- **2013-2017** — Served as Vice-President, Marketing at TD Bank Group and worked on the transformation of the bank's brand.
- **2017** — Joined IGM Financial as Executive Vice-President and Chief Marketing and Strategy Officer.
- **2019-2025** — Served on the board of Alpine Ontario Alpin.
- **2021** — Sat on the Canadian Marketing Association's Marketer of the Year jury.
- **2024** — Joined the board of the Alzheimer Society of Canada.
- **2026** — Became a Chartered Marketer and joined the Canadian Marketing Association board as Chair of its Learning Committee.

## Achievements

- Built a marketing career of more than 25 years across consumer products, retail and financial services in Canada, the United States and Latin America.
- Led IGM Financial's integrated marketing, digital, community, events and corporate communications strategy across its portfolio brands.
- Helped execute the 2004 M&M's Great Color Quest, which supported the brand's first logo update in 60 years.
- Earned the Professional Engineer designation from Professional Engineers Ontario.
- Earned the Chartered Marketer designation from the Canadian Marketing Association in 2026.
- Served as Vice-Chair and Treasurer of the Association of Canadian Advertisers board.
- Was selected as a judge for the 2021 Canadian Marketing Association Marketer of the Year award.

## Latest updates

- **2026-07** — Publicly welcomed Damon Murchison as IGM Financial's new President and CEO and said he looked forward to partnering on brand, client relationships and growth.
- **2026-06** — Received the Chartered Marketer designation from the Canadian Marketing Association.
- **2026-05** — Became a Canadian Marketing Association board member and Chair of its Learning Committee.
- **2026-02** — Highlighted IGM's fourth consecutive recognition as one of Canada's Best Diversity Employers and encouraged continued work on inclusion.

## Links

- Website: https://www.igmfinancial.com/en/about/executive-leadership/doug-milne.html
- LinkedIn: https://www.linkedin.com/in/douglasmilne

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Profile page: https://yespress.io/doug-milne
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Last updated: 2026-08-24