# Domestika

> Domestika is a global learning platform for creatives - illustrators, designers, photographers, animators, writers - built around professionally produced video courses and an enormous community of working professionals. Founded in Spain in 2002 as a forum, it became a unicorn in 2022 and now hosts millions of students taking courses in more than 10 languages.

- **Founded:** 2002
- **Headquarters:** Berkeley, California, United States (originally Madrid/Barcelona, Spain)
- **Founders:** Julio G. Cotorruelo (Co-founder & CEO), Tomy Pelluz (Co-founder), Gabriel Suchowolski (Co-founder), Daniel Villegas (Co-founder)
- **Team size:** ~1,400 employees
- **Products:** Online video courses, Domestika Plus, Domestika Basics, Community projects
- **Notable:** Reached unicorn status in January 2022 at a $1.3B valuation., Catalog grew past 2,000 courses with ~110 new courses added monthly., Audience scaled to 8M+ members and 13M+ enrollments.

## Products & services

- **Online video courses** — Self-paced courses across illustration, design, photography, animation, marketing, writing, craft, 3D and more - produced in-house with cinematic quality.
- **Domestika Plus** — Subscription tier offering bundled access to a rotating catalog of courses.
- **Domestika Basics** — Foundational multi-course bundles for absolute beginners in disciplines like Procreate, calligraphy or Adobe Illustrator.
- **Community projects** — Public space where students and members publish work, get feedback, and find collaborators.

## Achievements

- Reached unicorn status in January 2022 at a $1.3B valuation.
- Catalog grew past 2,000 courses with ~110 new courses added monthly.
- Audience scaled to 8M+ members and 13M+ enrollments.
- Localized content into more than 10 languages, with a heavy Spanish + English + Portuguese core.
- Built one of the largest creative-instructor rosters online (~1,300 working professionals).

## Latest updates

- **2022-01** — Closed $110M Series D led by Zeev Ventures at a $1.3B valuation.
- **2023** — Expanded AI-focused courses across illustration, photography and marketing.
- **2024** — Broadened Domestika Plus subscription bundles and international localization.

## Links

- Website: https://www.domestika.org
- LinkedIn: https://www.linkedin.com/company/domestika
- Twitter/X: https://twitter.com/domestika
- YouTube: https://www.youtube.com/channel/UCKFuv0p96yIcHMfgsaWNaKQ
- Instagram: https://www.instagram.com/domestika/
- Facebook: https://www.facebook.com/Domestikaen

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Profile page: https://yespress.io/domestika
Published by YesPress — https://yespress.io
Last updated: 2026-05-29