# Dolphin Group Inc.

> Founded by political consultant Bill Roberts in 1974, Dolphin Group is a small, woman-owned Los Angeles-area public affairs and marketing firm that applies campaign discipline to corporate, civic, healthcare, land-use, and ballot-measure problems. Its work now spans research, positioning, branding, advertising, media relations, crisis and litigation communications, coalition building, stakeholder engagement, and grassroots mobilization.

- **Founded:** 1974
- **Headquarters:** Woodland Hills, United States
- **Founders:** Bill Roberts (Founder)
- **Team size:** Approximately 2-10 employees on LinkedIn; Apollo supplied 11 employees.
- **Products:** Audience and market insights, Brand, creative, and marketing, Public affairs and campaign strategy, Crisis, litigation, and media preparation, Coalition and stakeholder engagement
- **Notable:** Helped build consensus for the Lucas Museum's Exposition Park site before the Los Angeles City Council unanimously approved its entitlements in June 2017., Recruited and activated more than 800 Eagle Mountain residents for a Walmart proposal that won City Council approval by a 4-1 vote in late 2023; the store opened in late summer 2025., Built a multilingual Royal Vista outreach program in English, Spanish, Korean, and Chinese, assembling support from institutions and more than 200 individuals before county approval.

## Products & services

- **Audience and market insights** — Research on voter sentiment, consumer behavior, brand perception, and competition translated into communications strategy.
- **Brand, creative, and marketing** — Positioning, naming, identity systems, copy, websites, social content, and integrated paid, earned, owned, outdoor, print, direct, and broadcast campaigns.
- **Public affairs and campaign strategy** — Message development, targeting, policy and ballot-measure campaigns, media relations, and reputation management in contested public environments.
- **Crisis, litigation, and media preparation** — Crisis protocols, real-time counsel, litigation communications, spokesperson preparation, and media training.
- **Coalition and stakeholder engagement** — Ally recruitment, community outreach, grassroots advocacy, and programs that turn passive supporters into visible participants.

## Achievements

- Helped build consensus for the Lucas Museum's Exposition Park site before the Los Angeles City Council unanimously approved its entitlements in June 2017.
- Recruited and activated more than 800 Eagle Mountain residents for a Walmart proposal that won City Council approval by a 4-1 vote in late 2023; the store opened in late summer 2025.
- Built a multilingual Royal Vista outreach program in English, Spanish, Korean, and Chinese, assembling support from institutions and more than 200 individuals before county approval.
- Repositioned and redesigned Belmont Shores Mobile Estates after a major renovation, extending the new identity across its website, marketing, and signage.
- Created Maren Medical Group's name, identity, website, SEO, collateral, and multi-channel launch marketing.
- Certified as a woman-owned business enterprise.

## Latest updates

- **2026-04** — Published new work highlighting the naming, brand, website, SEO, and multi-channel launch of Maren Medical Group.
- **2025-08** — A Walmart store in Eagle Mountain, Utah, opened after Dolphin's outreach campaign helped secure a 4-1 City Council approval in 2023.
- **2024-04** — Showcased recent Lucas Museum construction imagery alongside the firm's earlier public and thought-leader outreach for the Los Angeles site.

## Links

- Website: https://www.dolphingroup.org/
- LinkedIn: https://www.linkedin.com/company/dolphingroupinc
- Facebook: https://www.facebook.com/DolphinGroupLA/

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Profile page: https://yespress.io/dolphin-group-inc
Published by YesPress — https://yespress.io
Last updated: 2026-09-16