# Digilant

> Digilant is a Boston-based media strategy and buying partner for mid-market brands and small to midsized agencies. It combines audience research, campaign execution, analytics, and first-party data onboarding with Nexus, its proprietary media intelligence ecosystem. Part of ISPD, it sells specialist services and technology-supported campaign management across search, social, programmatic, television, audio, and other advertising channels.

- **Founded:** 2008
- **Headquarters:** Boston, United States
- **Founders:** Fernando Rodés (Founder and shareholder, identified in historical company collateral), Don Epperson (Founding executive of predecessor Adnetik; later executive chairman)
- **Products:** Nexus, Research & Strategy, Media Planning & Buying, Analytics & Intelligence, Data Onboarding
- **Notable:** Reports more than 800 campaigns annually on its About page., Acquired programmatic agency Anagram on March 23, 2017., Adverity documents a move from manual reporting to automated client dashboards and an additional analytics revenue stream.

## Products & services

- **Nexus** — Proprietary AI-powered media intelligence ecosystem connecting audience insights, activation, analytics, reporting, and data infrastructure. Includes Data Hub, Dashboards, Insights, and Campaign Manager. Publicly described in 2026; exact initial launch date unverified.
- **Research & Strategy** — Audience research, market intelligence, and media strategy before campaign activation.
- **Media Planning & Buying** — Managed cross-channel media planning, purchasing, optimization, and specialist support across display, native, video, search, social, advanced TV, audio, retail media, digital out of home, and gaming.
- **Analytics & Intelligence** — Campaign reporting, dashboards, performance analysis, attribution, and custom analytics services.
- **Data Onboarding** — First-party CRM data onboarding, identity resolution, audience segmentation, activation, and measurement, including a publicly described LiveRamp partnership.

## Achievements

- Reports more than 800 campaigns annually on its About page.
- Acquired programmatic agency Anagram on March 23, 2017.
- Adverity documents a move from manual reporting to automated client dashboards and an additional analytics revenue stream.
- A nonprofit case reports CPA rising from $108 to $148 when programmatic was paused; observational company-reported result.
- Collette case reports 2,200 Google Search visitors following Meta ad views without clicks, using one-day view attribution in March 2025.

## Latest updates

- **2026-10** — Published Q4 Is Crowded. Your Media Plan Doesn’t Have to Be. on October 1, discussing continuous budget allocation and cross-channel behavior.
- **2026-09** — Published The Advertiser’s Fall Reset on September 17, focusing on measurement and campaign preparation.
- **2026-07** — Case-study index dates an eight-year higher-education partnership story July 2, describing expansion into research, strategic planning, and advanced analytics.
- **2025-03** — Announced Mike Forst’s promotion to CTO on March 6, overseeing Product, Analytics, and Engineering.
- **2025-01** — Publicized Andrea Monge’s CEO appointment January 14; parent ISPD had announced it on December 18, 2024.

## Links

- Website: https://digilant.com/
- LinkedIn: https://www.linkedin.com/company/digilant
- Twitter/X: https://twitter.com/Digilant_US
- Instagram: https://www.instagram.com/digilant_us/
- Facebook: https://facebook.com/Digilant-416043605124214/

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Profile page: https://yespress.io/digilant
Published by YesPress — https://yespress.io
Last updated: 2026-10-24